Pricing ranges from
    $6,476 – 8,418/month

    Bickford of Rocky River

    21600 Detroit Rd, Rocky River, OH, 44116
    3.9 · 76 reviews
    • Assisted living
    • Memory care
    AnonymousLoved one of resident
    4.0

    Bright, caring staff; small, costly.

    I toured/placed a family member and found a bright, very clean, homey small facility with lots of windows, outdoor space and welcoming, knowledgeable staff who really know residents by name and often go above and beyond. Dining and amenities are pleasant (good food, social dining, activities like bingo, crafts, exercise and entertainment), though rooms are typically tiny, dining times/portions can be limited, and memory care can feel locked down during COVID. Be aware it can be expensive, some reviews note sales-driven management, understaffing and turnover; overall great care when staff are engaged, but check current staffing/availability before committing.

    Pricing

    $6,476+/moSemi-privateAssisted Living
    $7,771+/mo1 BedroomAssisted Living
    $8,418+/moStudioAssisted Living

    Schedule a Tour

    Amenities

    Healthcare services

    • Activities of daily living assistance
    • Assistance with bathing
    • Assistance with dressing
    • Assistance with transfers
    • Medication management
    • Mental wellness program

    Healthcare staffing

    • 12-16 hour nursing
    • 24-hour call system
    • 24-hour supervision

    Meals and dining

    • Diabetes diet
    • Meal preparation and service
    • Restaurant-style dining
    • Special dietary restrictions

    Room

    • Air-conditioning
    • Cable
    • Fully furnished
    • Housekeeping and linen services
    • Kitchenettes
    • Private bathrooms
    • Telephone
    • Wifi

    Memory care community services

    • Mild cognitive impairment
    • Specialized memory care programming

    Transportation

    • Community operated transportation
    • Transportation arrangement
    • Transportation arrangement (non-medical)

    Common areas

    • Beauty salon
    • Computer center
    • Dining room
    • Fitness room
    • Gaming room
    • Garden
    • Outdoor space
    • Small library
    • Wellness center

    Community services

    • Concierge services
    • Fitness programs
    • Move-in coordination

    Activities

    • Community-sponsored activities
    • Planned day trips
    • Resident-run activities
    • Scheduled daily activities

    3.92 · 76 reviews

    Overall rating

    1. 5
    2. 4
    3. 3
    4. 2
    5. 1
    • Care

      3.6
    • Staff

      4.1
    • Meals

      3.3
    • Amenities

      3.8
    • Value

      2.0

    Pros

    • Friendly, caring and attentive staff
    • Staff know residents by name and treat them with dignity
    • Clean, well-maintained, home-like atmosphere
    • Small, intimate facility / bed-and-breakfast vibe
    • Pleasant common areas (antique decor, atrium, sun porch, library)
    • Outdoor spaces and attractive grounds
    • On-site amenities (beauty shop, spa room, on-site laundry)
    • Regular activities offered (bingo, movie nights, ice-cream socials, arts & crafts, exercise)
    • Memory care option with secure/locked unit
    • Good therapy and hospice guidance in several reports
    • Responsive admissions and helpful move-in guidance in many cases
    • Pet-friendly with on-site pets and visits
    • Clean dining rooms and some reports of very good food
    • Engaged management/market director involvement in some reviews
    • Quick COVID vaccination and reports of no positive COVID cases

    Cons

    • Understaffing, high turnover and reliance on agency staff
    • Inconsistent management; reports of poor leadership or misleading sales practices
    • Small/tiny rooms and limited apartment layouts (few/no 2-bedrooms, some without kitchens)
    • Memory care described as dark or institutional in some accounts
    • Limited or low-participation activities at times (especially during COVID)
    • Mixed dining quality — bland food, small portions and limited dining times reported
    • Safety and care concerns in some reports (falls, slow staff response, alleged regulation violations)
    • Expensive / perceived as overpriced; some billing/payment issues reported
    • Limited transportation or offsite outings (no bus in some reviews)
    • Some locations considered inconvenient or on a dangerous street
    • Occasional rushed or sales-oriented tours
    • Hot water or maintenance problems cited in isolated reviews
    • Does not accept Medicaid in at least one report
    • Small facility size can limit programming or privacy during care

    Summary review

    Overall sentiment across the reviews is mixed but leans positive around the quality of personal care and the facility atmosphere, while concerns cluster around staffing, management, apartment size, and occasional lapses in clinical responsiveness. The dominant praise centers on the front-line staff: many reviewers describe caregivers, aides, nurses and hospitality staff as warm, compassionate, attentive and able to create a family-like environment. Multiple reports highlight staff remembering residents’ names, going out of their way to make residents comfortable, and providing person-centered and dignified care. Several reviews single out hospice and therapy support as excellent and note that staff are proactive about individualized care and communication. Cleanliness and maintenance are repeatedly commended; common areas are described as attractive and homey (antique decor, atrium with birds, sun porch, library), and the facility frequently feels less institutional and more like a small inn or bed-and-breakfast.

    Facility size and layout are recurring themes with both positive and negative effects. Many reviewers appreciate the smaller, intimate setting because it helps residents acclimate, fosters a tight-knit community, and makes staff–resident relationships easier. On the flip side, many reviewers complain that rooms and apartments are small or “tiny,” with limited two-bedroom or full-kitchen options; some suites are L-shaped efficiencies. Memory care is sometimes praised for being secure and close-knit, but other reviewers describe memory-care areas as darker, more institutional, or too integrated with assisted living (no clear separation). Amenities such as a beauty shop, spa room, on-site laundry, dining room, and outdoor spaces are listed as definite positives and contribute to the homelike feel. A few isolated maintenance issues (hot water) were reported.

    Activities and social life appear to be available and varied — bingo, movie nights, ice-cream socials, popcorn nights, arts and crafts, exercise classes, dance therapy, walking groups, puzzles and board games are all mentioned. Several reviewers say the community is lively and offers frequent programming; others say participation is low or activities were limited by COVID restrictions. A small number of reviewers noted the absence of an outings bus or off-site transport and said there wasn’t a good place to watch movies or consistent entertainment options. COVID-era quarantine and restrictions were explicitly cited as reducing activity levels in some accounts; conversely, quick vaccination rollouts and no reported COVID cases were cited favorably.

    Dining reviews are mixed. Many praise the dining room atmosphere and report satisfying meals and choices, with specific positive comments about Thanksgiving or holiday programs. At the same time, multiple reviewers describe meals as bland, portions as small, or dining times as limited. Food quality and portion size appear inconsistent across stays and reviewers.

    Management and operational themes are polarized. Numerous reviews praise engaged, communicative managers and market directors who assist with admissions, tailoring conversations, and supporting families through transitions. These reviewers cite fast admissions, helpful move-in guidance, and regular communications (including Facebook updates during COVID). However, an important minority describe significant management problems: rushed or sales-driven tours, misleading billing practices, lost deposits or unexplained charges, managers who lie, and general decline under certain leadership. Several reviews allege understaffing, overworked aides, poor pay for staff, and heavy reliance on agency workers; reports of directors quitting and high turnover are present. A few reviewers used very strong language about negligence and regulatory violations, and one review described a serious care lapse after a fall (long wait on the floor).

    Safety, clinical care, and costs are an area of mixed impressions and some red flags. On the positive side, some families reported excellent nursing and aide care, strong therapy outcomes, and helpful hospice coordination. On the negative side, there are multiple mentions of being short-staffed, delayed responses during care needs (including during meals), missed doctor appointments or poor coordination, and at least one significant incident involving a fall and long wait for assistance. Cost is a repeated concern — many find placement expensive or overpriced, and one review warns of money-focused management and a specific financial loss. At least one review indicates the community does not accept Medicaid.

    In summary, these reviews depict a community that often delivers a warm, home-like environment with genuinely caring front-line staff and attractive common areas, especially valued by families seeking a small, intimate setting. However, prospective families should weigh those strengths against recurring concerns: small apartment sizes, mixed dining experience, occasional understaffing and turnover, and inconsistent management practices. If you or your family prioritize close personal relationships with staff, cleanliness, small-community feel, and an active (though sometimes limited) program schedule, this community will likely be appealing. If you require larger apartments, predictable dining and activity participation, robust transportation/outings, strong and stable management, or are highly sensitive to any documented lapses in clinical response, investigate further — ask for staffing ratios, turnover statistics, recent inspection reports, fall/incident procedures, sample menus, and a clear billing breakdown before committing.

    Location

    Map showing location of Bickford of Rocky River

    About Bickford of Rocky River

    Bickford of Rocky River is a senior living community that provides assisted living, memory care, and independent living. The building has private apartment-style residences, each with a kitchenette, furnishings, and private bathroom, plus an emergency call system, internet, and cable TV. Some suites have views of the lush landscaping and paved walkways, and there's outdoor seating with a swing for relaxing outside. Inside, common areas feel homelike, have plush seating and plenty of natural light, and there are spaces like a resident lounge, restaurant-style dining room, courtyard, and a beauty and barber salon.

    Housekeeping, laundry, daily trash removal, and maintenance all get handled by staff, so residents don't have to worry about chores. Meals-up to three a day-are scratch-made with several menu choices, and snacks are always available. There are personalized care plans for each resident, whether it's independent living for healthy seniors, assisted living for those needing help with daily activities, or memory care for those with Alzheimer's or other memory issues. Bickford of Rocky River has a secure, locked environment for memory care with dedicated spaces and a specialized memory care program.

    The care team, including trained caregivers, is available 24 hours a day to provide support and handle medication management, health coordination, help with personal care, counseling, and even psychiatric support if needed. Services cover transportation, social outings, pet therapy, and companionship from aides. The facility uses the HigherPath care model which is a proactive approach to senior health, aiming to help residents live better and longer.

    Residents can join social, recreational, and wellness programs. There are activities for mental, physical, and emotional wellness, along with a packed calendar of social events meant to keep people active and connected. The building is handicap accessible and allows pets. Staff is known for being friendly and helpful, and the environment is kept clean and comfortable. Bickford of Rocky River tries to give each person the support needed for good quality of life, safety, and independence as much as possible. They're currently accepting new residents and have several floor plans to choose from.

    About Bickford Senior Living

    Bickford of Rocky River is managed by Bickford Senior Living.

    Bickford Senior Living was founded in 1991 by Don and Judie Eby when they were unable to find quality assisted living care for Don's mother, Mary Bickford, who was diagnosed with Alzheimer's disease. The company opened its first facility in November 1992 in Kansas, becoming one of the state's first assisted living residences. Headquartered in Olathe, Kansas, Bickford remains a family-owned and operated business committed to serving families with compassionate care for over three decades. Today, Bickford Senior Living operates approximately 54-61 communities across 10 states, including Illinois, Indiana, Iowa, Kansas, Michigan, Missouri, Nebraska, Ohio, Virginia, and Georgia.

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