Willow Ridge Healthcare

    400 Deronda St, Amery, WI, 54001
    3.1 · 17 reviews
    • Assisted living
    • Memory care
    • Skilled nursing
    AnonymousLoved one of resident
    1.0

    Good activities but dangerous care

    I placed my mom here and, in my experience, it's a mixed bag: the Activities team (Christina especially) and some caregivers are wonderful and my mom is comfortable, but the facility desperately needs major changes. Caregivers were often unresponsive-residents left in pain for hours, terrible pain and oral care, no ROM or showers, shortages of supplies and AC-and I had to involve the ombudsman and police. Management communication and honesty are poor (missing clothes/belongings, rude staff, micromanagement), and I witnessed discrimination and unsafe staffing practices. Because of these serious issues I cannot recommend it despite a few caring staff and good activities.

    Pricing

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    Amenities

    Healthcare services

    • Activities of daily living assistance
    • Assistance with bathing
    • Assistance with dressing
    • Assistance with transfers
    • Medication management
    • Mental wellness program

    Healthcare staffing

    • 12-16 hour nursing
    • 24-hour call system
    • 24-hour supervision

    Meals and dining

    • Diabetes diet
    • Meal preparation and service
    • Restaurant-style dining
    • Special dietary restrictions

    Room

    • Air-conditioning
    • Cable
    • Fully furnished
    • Housekeeping and linen services
    • Kitchenettes
    • Private bathrooms
    • Telephone
    • Wifi

    Transportation

    • Community operated transportation
    • Transportation arrangement
    • Transportation arrangement (non-medical)

    Common areas

    • Beauty salon
    • Computer center
    • Dining room
    • Fitness room
    • Gaming room
    • Garden
    • Outdoor space
    • Small library
    • Wellness center

    Community services

    • Concierge services
    • Fitness programs
    • Move-in coordination

    Activities

    • Community-sponsored activities
    • Planned day trips
    • Resident-run activities
    • Scheduled daily activities

    3.06 · 17 reviews

    Overall rating

    1. 5
    2. 4
    3. 3
    4. 2
    5. 1
    • Care

      2.7
    • Staff

      2.8
    • Meals

      3.1
    • Amenities

      1.0
    • Value

      3.1

    Pros

    • Caring, compassionate frontline staff (reported by multiple reviewers)
    • Engaged activities program
    • Activities director Christina praised as a 'ray of sunshine'
    • Variety of activities (bingo, dice games, art projects)
    • Some family members report residents are comfortable and well cared for
    • Reports of improved staffing, teamwork, and management by some reviewers
    • Positive work environment reported by some employees
    • Suitable for long-term stay according to some families

    Cons

    • Allegations of racism, discrimination, and profiling by staff/administration
    • Micromanagement and harassment from administrator/office management
    • Poor clinical care: inadequate pain management and lack of range-of-motion (ROM) treatment
    • Failure to seek medical attention when needed
    • Short staffing and poor staff responsiveness (residents left in pain or alone for hours)
    • Unsafe practices cited (underage workers using lifts)
    • Isolation of residents after doctor visits and inability to shower
    • Environmental and supply issues (no air conditioning, supply shortages)
    • Missing or mishandled personal belongings and clothes disappearance
    • Property damage reported (blinds and table)
    • Involvement of ombudsman and police in response to incidents
    • Allegations of false accusations directed at minority residents
    • Perceived dishonesty and mismanagement by staff/office
    • Some staff leaving early and inconsistent staffing coverage
    • Calls for external intervention (EEOC) and suggestions facility should be shut down

    Summary review

    The set of reviews for Willow Ridge Healthcare is highly polarized, showing a sharp divide between reviewers who praise individualized attention and activities programming and those who report serious systemic and interpersonal problems. On the positive side, reviewers frequently highlight caring frontline staff, an active and appreciated activities program (with Christina, the Activities Director, singled out as a particularly positive influence), and several families stating their loved ones are comfortable and receiving good long-term care. Multiple reviewers also noted that staffing, teamwork, and management had improved recently under new management, and some employees report a positive workplace culture.

    However, an equally strong cluster of reviews describe significant failures in clinical care, safety, and administration. There are consistent complaints about inadequate pain management, lack of range-of-motion treatment, poor oral care, and instances where staff allegedly failed to obtain medical attention for residents. Several reviewers described residents left alone and in pain for hours with little caregiver response. Short staffing and inconsistent coverage are recurring themes, and in at least one report this reportedly led to unsafe practices such as underage workers operating lifts. These accounts were severe enough that reviewers referenced involvement of the ombudsman and police in certain incidents.

    A serious and recurring set of concerns centers on discrimination and hostile management behavior. Multiple reviews allege racism, profiling, false accusations against minority residents, and harassment or micromanagement by administrative personnel. Specific examples include being told not to wear patches, being instructed not to sit during downtime, and direct mistreatment or profiling by administrators. Some reviewers called for EEOC involvement and suggested the facility should be shut down, indicating high levels of distrust among those reporting these issues. These allegations are juxtaposed with other reviews that explicitly state some staff members were kind and attentive — illustrating a polarized and inconsistent resident experience.

    Operational and environmental problems also appear in the reviews. Several families reported supply shortages, lack of air conditioning, inability to shower residents, and property damage (blinds and a table). There are multiple complaints about missing clothes and personal belongings and perceived dishonesty or mismanagement from office staff. At the same time, other reviewers noted that management changes have led to better staffing and improved teamwork, suggesting that experiences may vary depending on timing, shifts, or individual staff assignments.

    Activities and social engagement are a clear strength based on these summaries. The variety of activities (bingo, dice games, art projects) and the positive personal impact of the activities director are repeatedly praised and appear to contribute meaningfully to resident satisfaction for many families. Several reviewers explicitly stated that their relatives are happy and comfortable, and that staff treated them well, describing the place as “amazing” for those residents.

    Overall, the reviews present a mixed but concerning picture: meaningful strengths in engagement and, for some families, compassionate front-line care are overshadowed by repeated, serious allegations regarding clinical neglect, discrimination, unsafe practices, and administrative mismanagement. Notably, some reviewers report tangible improvements under new management and better staffing, indicating potential positive change. Prospective residents and families should weigh both the positive reports of attentive staff and activities against the frequency and severity of the negative reports. Where possible, families should ask facility leadership about recent corrective actions, staffing ratios, training and oversight (especially related to lifts and safety), incident reporting and resolution processes, and policies addressing discrimination and belongings management before placement. For regulators or advocates, the pattern of complaints—especially those involving alleged discrimination, failure to seek medical attention, and involvement of ombudsman/police—warrants careful review and follow-up to verify conditions and remedial steps taken by the facility.

    Location

    Map showing location of Willow Ridge Healthcare

    About Willow Ridge Healthcare

    Willow Ridge Healthcare sits along the Apple River in Amery, WI, and gives a sense of small-town community, so folks living here get to know each other while staying close to local medical care at Amery Hospital & Clinic, and you can get here easily from Wisconsin Highway 46 if family wants to visit or someone needs to make a trip to a nearby city. This is a for-profit facility verified as a true listing, and it's known for skilled nursing care, assisted living, memory care for Alzheimer's, adult care home, independent living, and other senior options, so a wide range of care needs get met, whether you need round-the-clock nursing or just a bit of help keeping up with daily living in an apartment setting, plus they do offer home care and home health services to help folks stay comfortable. Care goes beyond the basics too, because they offer short-term rehab between hospital and home, skilled nursing and restorative nursing, therapies like physical, occupational, speech, and respiratory, and special services like stroke recovery, amputee recovery, cardiac therapy, orthopedic rehab, IV antibiotic therapy, wound care, pain management, and podiatry and dental visits, really just about everything from diabetes management to nutritional counseling, plus support for mental health and even hospice care. Folks get medication management, X-rays, pharmacy and lab testing, as well as a full slate of activities, advice, and planning help, and there's homemaker services, transportation, and medical rides for those who need them. There's registered staff on site during certain hours, and the place does take Medicare and Medicaid, but doesn't run as a Continuing Care Retirement Community, and while the residents don't have their own council, families can join a Family Council to stay involved. The emphasis is on helping people connect, find support, and live with dignity, and that shows with programs like Music & Memory and a range of activities and amenities for comfort. There's an American Healthcare Association Bronze National Quality Award on the wall, and recent inspections show an A rating with just a minor deficiency, so the care scores well overall, with an overall grade coming in at B+, and it's generally well regarded in the community. Floor plans and payment choices are available if folks ask, and the facility's got a brochure online along with a Facebook page for news and updates, though some details just aren't public. This place tries to make resources easy for seniors and families to use, and although it doesn't promise perfection, Willow Ridge Healthcare stands out as a steady, practical option for seniors in Amery or the surrounding area.

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