Pricing ranges from
    $3,300 – 5,695/month

    Silver Birch of Midtown

    4000 N 3rd Ave, Phoenix, AZ, 85013
    3.2 · 32 reviews
    • Independent living
    • Assisted living
    • Memory care
    AnonymousLoved one of resident
    2.0

    Kind staff, leadership serious problems

    I loved the residents and many front-line staff (Erica, Irene, Yvett and others) were kind, helpful, and the bright one-bed suites, dining room and activities are lovely. But leadership and management are a serious problem - rude executive staff, poor communication, chronic understaffing and lack of professionalism. Call lights were often ignored (I waited ~45 minutes), meds and dietary needs were mishandled (wrong meds, diabetic restrictions ignored), and families weren't notified about hospitalizations. There were instances of neglect, falls with delayed treatment, and what felt like cover-ups instead of accountability. If management fixes staffing, communication and respect for residents I'd reconsider, but right now I cannot recommend it.

    Pricing

    $5,695+/moStudioAssisted Living
    $3,300+/mo1 BedroomAssisted Living

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    Amenities

    Healthcare services

    • Activities of daily living assistance
    • Assistance with bathing
    • Assistance with dressing
    • Assistance with transfers
    • Medication management
    • Mental wellness program

    Healthcare staffing

    • 12-16 hour nursing
    • 24-hour call system
    • 24-hour supervision

    Meals and dining

    • Diabetes diet
    • Meal preparation and service
    • Restaurant-style dining
    • Special dietary restrictions

    Room

    • Cable
    • Fully furnished
    • Housekeeping and linen services
    • Kitchenettes
    • Telephone
    • Wifi

    Memory care community services

    • Mild cognitive impairment
    • Specialized memory care programming

    Transportation

    • Transportation arrangement (non-medical)

    Common areas

    • Beauty salon
    • Dining room
    • Garden
    • Outdoor space
    • Small library

    Community services

    • Move-in coordination

    Activities

    • Community-sponsored activities
    • Resident-run activities
    • Scheduled daily activities

    3.19 · 32 reviews

    Overall rating

    1. 5
    2. 4
    3. 3
    4. 2
    5. 1
    • Care

      2.9
    • Staff

      3.0
    • Meals

      2.8
    • Amenities

      3.3
    • Value

      3.0

    Pros

    • Caring, personable direct-care staff who learn residents' names and idiosyncrasies
    • Apartment-style one-bedroom suites with living area
    • Bright, open common spaces and south-facing windows with good views
    • Restaurant-like, inviting dining hall and flexible dining options
    • On-site salon and discounted salon services
    • Regular scheduled activities (daily and monthly calendar) and off-site outings
    • On-call medical staff and some instances of quick message relay and assistance
    • Arts and crafts room and available (if small) exercise area/gym
    • Secure atmosphere with strict COVID protocols
    • Room cleaning and trash removal services
    • Some residents and families report excellent memory care and a homelike feel
    • Affordable or financially feasible for some residents

    Cons

    • Chronic understaffing and skeleton staffing levels reported
    • Frequent complaints about management and leadership (rude or unprofessional directors)
    • Serious allegations of neglect, verbal abuse, assault, and cover-up by management
    • Long or delayed responses to call lights (reports up to ~45 minutes)
    • Poor communication with families, including failure to notify about hospitalizations
    • Medication errors and occasional wrong medication administration
    • Falls and safety incidents with delayed imaging/treatment and inadequate follow-up
    • Dietary issues: high-sodium meals and failure to honor dietary restrictions
    • Rooms and activity spaces described as small by multiple reviewers
    • Maintenance and safety problems (broken bed plug, motorized bed issues, bath safety concerns)
    • Inconsistent use or availability of advertised amenities (gym, theater not always utilized)
    • Cleaning and overall cleanliness sometimes below standards
    • Inconsistent staff performance — helpful direct-care staff vs. neglected duties by others
    • Administrative delays and poor responsiveness (key fob delays, inability to reach supervisors)
    • Financial/pricing issues: some residents priced out despite initial positive experience
    • Rumors, lack of professionalism among some staff, and disrespect toward residents/advocates

    Summary review

    Overall sentiment across the reviews is highly mixed, with a clear pattern: direct-care workers (nursing assistants, kitchen, cleaning and some clinical staff) are frequently described as compassionate, personable, and attentive, while leadership, management, and overall staffing levels are the most commonly cited sources of concern. Many reviewers praise the facility's homelike atmosphere, apartment-style one-bedroom suites, bright open common areas, scenic views, and restaurant-like dining environment. Activities programming is commonly present and includes a monthly calendar, daily events, off-site outings, arts and crafts, a salon, and a cinema/gym on paper — contributing to social engagement for many residents.

    Care quality and staff behavior are recurring contrasting themes. Multiple reviews praise individual staff members by name and highlight caring, friendly interactions where staff know residents’ names and preferences. There are also numerous, serious complaints about understaffing that lead to neglectful situations: ignored call lights with long waits, reduced or inconsistent assistance with activities of daily living, and examples where duties were performed only partially. Several reviewers describe medication errors, failure to follow dietary restrictions (including diabetic diets), and delayed or missed medical responses after falls. These reports indicate variability in clinical reliability: some families experienced responsive on-call medical staff and quick message relay, while others reported dangerous delays in imaging/treatment and a lack of apology or accountability from management.

    Facilities and amenities receive generally positive commentary for aesthetics and available services but also criticism for scale and usage. The building is repeatedly described as bright, new, and centrally located, with appealing dining and pleasant common areas. Apartment units with living areas and roll-in showers are noted as advantages. At the same time, multiple reviewers indicate that rooms and activity spaces are small, the exercise area is limited, and some advertised amenities (gym, theater) are not consistently utilized. Maintenance and safety issues were reported in specific cases (broken bed plug, low motorized bed, bath safety concerns), which can magnify risks when staffing is thin.

    Dining is another mixed area. Several reviewers praise the cooked meals, flexible dining options, and restaurant-like service. Contradictorily, other reviewers report high sodium meals, lack of diabetic-friendly options, failure to honor allergies or restrictions (e.g., no-cheese or no-tomatoes requests ignored), and instances where brought-in food was not provided to residents. The inconsistent adherence to special diets is an important practical concern for residents with medical dietary needs.

    Communication and management responsiveness are consistent pain points in the reviews. Families report poor updates, failure to inform next of kin about hospitalizations, long waits for administrative items (key fobs), and difficulty reaching supervisors. Opinions about specific administrators are polarized: some reviews call out executive staff (including a named individual in multiple reviews) as rude or unfit for the position, while other reviews praise office personnel. A small subset of reviews alleges severe misconduct — including assault, discarding personal property, forced relocations, and active cover-up by parent-company representatives — which, if accurate, constitute critical red flags and suggest that escalation to corporate oversight or external authorities was attempted or considered by affected families.

    Staffing and operational issues appear to be the underlying driver for many negative experiences. Reviewers frequently link skeleton staffing to slowed emergency response, neglected personal care, inconsistent housekeeping/cleaning standards, and an overall dreary environment when staffing morale or numbers are low. Conversely, where staffing has remained adequate, reviewers describe a secure, laid-back lifestyle with supportive staff and satisfied residents.

    In summary, Silver Birch of Midtown offers many features families seek — apartment-style suites, bright communal spaces, a welcoming dining atmosphere, regular activities, and a number of compassionate frontline caregivers. However, multiple independent reviews raise serious and recurring concerns about leadership, chronic understaffing, safety incidents, inconsistent clinical care and dietary management, poor family communication, maintenance/safety problems, and some extreme allegations of abuse and cover-up. Prospective residents and families should weigh the positive environment and personalized caregiver relationships against the risk of variability in management responsiveness and staffing reliability. Before committing, visitors should perform an extended visit, meet direct-care staff and leadership, ask for recent staffing ratios and incident reports, review dietary accommodations and medication protocols, and verify how the facility communicates and escalates clinical or safety concerns to families and corporate oversight.

    Location

    Map showing location of Silver Birch of Midtown

    About Silver Birch of Midtown

    Silver Birch of Midtown sits in Phoenix, Arizona, and offers assisted living and memory care for seniors who need help with daily activities like bathing, dressing, or medication management, and folks find peace of mind knowing there's 24/7 nursing care and staff around the clock. The building's been recently renovated, making for a modern space that's bright and welcoming, and it's part of a well-known group of assisted living facilities meeting high standards and backed by respected accreditations. There's a mix of apartments-Studio, 1 Bedroom, and 2 Bedroom options-all with walk-in showers, kitchenettes, storage units, individual air and heat controls, and plenty of space to make comfortable. Residents can enjoy walking paths in beautifully landscaped outdoor spaces, sit out on the patio, take in some fresh air, or maybe just enjoy the scenery. Meals come three times a day plus snacks, all made in a restaurant-style dining room, with menus that aim to please, and for those who like to mingle, there's a lounge, library, and media center for movies or guest speakers, plus plenty of cards, games, billiards, and organized social events. Folks wanting to stay active find a fitness center, a wellness and therapy center, and a range of physical and art programs, while the beauty and barber shop takes care of personal grooming needs. Seniors have access to housekeeping, laundry service, community outings using transportation services, and individual mailboxes for personal deliveries. Silver Birch of Midtown also has secured memory care units for those needing Alzheimer's or dementia care, and nurse consultations and regular health checks help keep everyone on track. There's even a multipurpose room for gatherings, an art room with supplies, a billiard and game room for leisure, and plenty of communal activity rooms, plus a dedicated staff offering support, helping folks to get to meals, activities, or just offering a steady hand when needed. The community holds to Equal Housing Opportunity and ADA standards, making it friendly for all, and it belongs to a larger network of Silver Birch communities with a reputation for compassionate and supportive senior care.

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