Pricing ranges from
    $6,320 – 6,500/month

    Brookdale North Fremont

    38035 Martha Ave, Fremont, CA, 94536
    4.5 · 69 reviews
    • Assisted living
    • Memory care
    AnonymousLoved one of resident
    4.0

    Immaculate caring memory care, caveats

    I placed my loved one here and overall I'm pleased: the facility is immaculate, bright and homey with a lovely central courtyard/atrium, accessible roomy bathrooms, and a nice dining area. The staff are caring, knowledgeable about dementia, low-turnover, and very communicative-activity photos, updates, and one-on-one attention are real strengths. It's a small, memory-care-focused community with many activities, salon services, outings and lots of outdoor time. Downsides I noted: many rooms are shared and quite small, costs are high, and there are occasional staffing/ follow-up and security concerns (ask about private-room availability, fridge access, and medication station access). My father is happy and well cared for, so I would recommend it with the caveats above.

    Pricing

    $6,500+/moSemi-privateAssisted Living
    $6,320+/moSuiteAssisted Living

    Schedule a Tour

    Amenities

    Healthcare services

    • Activities of daily living assistance
    • Assistance with bathing
    • Assistance with dressing
    • Assistance with transfers
    • Coordination with health care providers
    • Hospice waiver
    • Medication management
    • Mental wellness program

    Healthcare staffing

    • 24-hour call system
    • 24-hour supervision

    Meals and dining

    • Diabetes diet
    • Meal preparation and service
    • Special dietary restrictions

    Room

    • Cable
    • Fully furnished
    • Housekeeping and linen services
    • Kitchenettes
    • Telephone
    • Wifi

    Memory care community services

    • Dementia waiver
    • Mild cognitive impairment
    • Specialized memory care programming

    Transportation

    • Transportation arrangement (medical)
    • Transportation to doctors appointments

    Common areas

    • Beauty salon
    • Dining room
    • Garden
    • Outdoor space
    • Pet friendly

    Community services

    • Move-in coordination

    Activities

    • Community-sponsored activities
    • Resident-run activities
    • Scheduled daily activities

    4.54 · 69 reviews

    Overall rating

    1. 5
    2. 4
    3. 3
    4. 2
    5. 1
    • Care

      4.5
    • Staff

      4.6
    • Meals

      4.2
    • Amenities

      3.9
    • Value

      2.2

    Pros

    • Caring, compassionate and patient staff
    • Specialized memory-care focus and dementia expertise
    • Small, intimate/home-like environment
    • Low staff turnover and many long-tenured employees
    • High staff-to-resident attention and one-on-one interaction
    • Clean, well-maintained and immaculate facility
    • Circular layout with central courtyard/atrium and garden
    • Accessible bathrooms and wheelchair-friendly rooms
    • On-site salon (haircuts, manicures, pedicures)
    • On-site clinical visits (mobile dentist/doctor) and hospice services
    • Frequent activities, holiday events, and community outings
    • Active therapeutic programs (gardening, Tai Chi, field trips)
    • Good communication and regular family updates
    • Transportation/van service for doctor appointments and small outings
    • Medication management and observable Covid precautions
    • Meals generally described as good with generous portions
    • Secure memory-care-only community with visitor welcome
    • Staff proactive during move-in and transition with photo/video updates
    • Warm, family-like atmosphere and social opportunities for residents
    • Many reviewers highly recommend and describe standout caregivers

    Cons

    • High cost/expensive pricing
    • Predominance of shared rooms and limited single-room availability
    • Some rooms are very small with limited personal space
    • Occasional inconsistent meal presentation and dietary/calorie concerns
    • Extra fees for lifting/feeding assistance beyond base pricing
    • Reported incidents of neglect: bedsores, bruising, falls, missing belongings
    • Reports of staff being underpaid, overworked, and temporary understaffing
    • Significant negative incidents reported by some families (police investigation, administrator issues)
    • Security concern: nurses'/medication station accessible from patio area
    • No refrigerator access for residents in some situations
    • Some reviewers report lack of follow-up or care instructions being ignored
    • Variability in activity suitability for higher-functioning residents
    • Occasional cleanliness/odor issues reported (urine smell) and overcrowding claims
    • Memory-care-only model (no assisted living option) limits placement choices
    • Limited single-occupancy availability and openings can be constrained
    • Mixed reports about night staff quality and consistency
    • Some reviewers found activities limited or not stimulating enough
    • Inconsistent reports about food quality (from excellent to disappointing)
    • Concerns about management responsiveness in negative cases
    • Shared rooms with multiple beds in some rooms (4 twin beds cited)

    Summary review

    Overall sentiment: The reviews for Brookdale North Fremont are predominantly positive and emphasize outstanding, compassionate care in a small, memory-care–focused setting. Many families highlight the staff as the facility’s strongest asset — describing caregivers as loving, patient, respectful, observant, and personally invested in residents’ wellbeing. Numerous reviewers explicitly recommend the community and report that loved ones are happy, content, and socializing. The facility’s specialization in memory care, low staff turnover, and intimate size are consistently praised as enabling personalized attention, continuity of care, and family-like relationships.

    Care quality and staff: Across the reviews there is strong, repeated praise for direct-care staff, nursing, and activity coordinators (several reviewers name Maria as a standout). Staff are reported to be skilled with dementia care, communicate well with families, prioritize dignity, and routinely engage residents in one-on-one and group interactions. Positive reports note attentive nursing, reliable medication management, proactive move-in assistance, and frequent family updates. Many reviewers credit the staff with creating a nurturing environment where residents thrive and form friendships.

    Facility and design: The building’s circular layout with a central courtyard/atrium and raised planters is frequently mentioned as a positive design element—providing a secure garden area, natural light, and safe outdoor access. Rooms and bathrooms are often described as bright, roomy (in many cases), and wheelchair-accessible; however, reviewers also mention that many rooms are shared or small and that there are relatively few single-occupancy rooms. The facility is generally described as very clean and well-maintained, with multiple comments about an “immaculate” environment.

    Activities, social life, and onsite services: Reviews detail a broad and active calendar including Bingo, walks, Tai Chi, gardening, karaoke, holiday parties, field trips (dog park, luaus), family nights, and salon services. The activity program is cited as a major strength that keeps residents engaged and social; some reviewers however note that activities may not always suit higher-functioning residents who might need more challenging stimulation. On-site amenities extend to a beauty shop, mobile dental and physician visits, hospice services, and a van for outings and appointments — features families found convenient and comforting.

    Dining and nutrition: Many reviewers compliment the meals, citing good portions, tasty desserts, and a chef willing to accommodate preferences or dietary restrictions. At the same time, there are repeated comments about inconsistent meal presentation, occasional disappointment with food variety or caloric content, and isolated reports of meals not being offered during tours. Overall, dining is generally viewed positively but with notable room for improvement in presentation and menu variety for some families.

    Safety, management, and concerning incidents: While most reviews describe secure, well-supervised care, there are serious negative reports that stand in stark contrast to the majority. Some families reported alarming incidents including bedsores, bruising, falls that were not promptly evaluated, missing belongings (e.g., shoes), and alleged management failures. A small number of reviews mention police involvement or claims that staff were relocated after incidents, as well as criticisms of administrative responsiveness. There are also comments about staff being overworked and underpaid, which some reviewers link to lapses in care. Another recurring practical concern is the medication/nurses’ station being accessible from the patio, which some reviewers flagged as a security worry.

    Costs, availability, and limitations: Pricing is frequently cited as high — reviewers consider the community expensive and some report that costs can be a financial strain. Some services are included (meals, housekeeping, medication management) while others (lifting/feeding assistance) can incur extra fees. Availability of single rooms and openings is sometimes limited, and the community’s exclusive focus on memory care means it lacks an assisted-living option for those who need different levels of care.

    Patterns and variability: The dominant pattern is overwhelmingly positive experiences centered on compassionate dementia care and strong staff-resident relationships. However, the reviews show variability in experience: while many families describe exceptional, white-glove care, a minority report severe quality and safety lapses. These contrasting accounts suggest that while Brookdale North Fremont often delivers high-quality, individualized memory care, there are occasional and serious exceptions that prospective families should investigate further.

    Implications for prospective families: If your loved one needs specialized memory care and benefits from a small, activity-rich, homey environment, Brookdale North Fremont aligns with many families’ priorities — strong staff relationships, secure outdoor spaces, on-site clinical services, and an active social program. Important due diligence items based on reviewer feedback include: touring multiple room types to evaluate single vs. shared-room availability and size; asking about recent incident reports, falls, or skin integrity outcomes; confirming staffing ratios, night-staff experience, and turnover; clarifying exactly which services are included versus fee-based (lifting/feeding, special therapies); discussing refrigerator/personal-item policies; and reviewing how medication storage/security is managed given the nurses’ station layout. Finally, ask for references from current families and specific examples of how the community handled adverse events to assess consistency and management responsiveness.

    Bottom line: Reviews collectively portray Brookdale North Fremont as a compassionate, tightly knit memory-care community with many strengths in staffing, activities, cleanliness, and resident engagement. However, significant and credible negative reports about safety, management responsiveness, and cost mean prospective families should perform careful, targeted due diligence to confirm the current quality and consistency of care before making a placement decision.

    Location

    Map showing location of Brookdale North Fremont

    About Brookdale North Fremont

    Brookdale North Fremont sits among greenery with a welcoming entrance, green trim, and plenty of parking, and the whole place is made for seniors living with memory problems like Alzheimer's and dementia, with spaces and paths set up for both mobility and safety that make it easier to get around, not just inside but out in those shaded courtyards with pergolas and flower baskets where you might see neighbors resting in wicker chairs or maybe even hear the hum of a fish tank in a sunny common room. The community has both indoor and outdoor spaces where folks gather for meals, activities, or just some quiet with windows open to the landscape, and you'll notice that shared bedrooms and one-bedroom units both come with private bathrooms, emergency call systems, and, of course, daily meals. Fremont-floorplan-2 is just one of several available layouts, and the community manager keeps things current-June 24, 2025 was the last update-while the building's design feels homelike with white linens on dining tables, orange mugs, and a blue bench in a tranquil garden, and there's even military memorabilia, like uniform jackets and medals, on display in places where memory and history matter.

    Residents here get memory care, assisted living, independent living, nursing, or continuing care retirement services, and the memory care area is a purpose-built, secure part of the community for people who may wander or sometimes act out, with technology like bracelets that ring alarms if someone tries to exit. Staff work around the clock, including on-site nurses, and do regular wellness checks and behavioral support while accepting both men and women, with personal plans made for each person based on their needs. Pricing starts at $8,485 a month for memory care. Residents can bring smaller dogs if they want. If you need help with bathing, dressing, eating, or medication, someone's there for that, and staff can even manage diabetic care and provide lifts for moving folks who need extra help with mobility.

    There are several unique amenities, too: a salon with hair dryers and styling chairs, wheelchair-accessible showers, household-like dining, laundry, and housekeeping, nurse visits, and onsite physical, occupational, and speech therapy. You'll find card and game rooms, computerized access controls, and a security system that helps keep everybody safe. Events like Tai Chi, yoga, cooking and art classes, gardening, karaoke, and outings fill up the calendar, and staff encourage people to participate, even those who may have difficulty joining in, with gentle reminders and activities designed to support cognitive skills and friendships. Resident lounges and common areas, meal service that can be tailored for special diets, and Wi-Fi keep things comfortable and connected.

    For those on hospice or needing respite care, Brookdale North Fremont has services to cover those needs as well. You'll always see familiar faces due to consistent care assignments, which seems to help people feel at home, and everyone gets a care plan that evolves as their needs change. If someone's prone to wandering or challenging behavior, staff know how to keep them safe and engaged. There's even a blue bench under a tall shade tree in the courtyard, perfect for resting, along with personal touches in bedrooms like floral bedspreads and family photos, so things feel familiar and comforting. All this is part of what makes Brookdale North Fremont a place focused on safety, support, and day-to-day living for seniors at many levels of need, with reliable care and a calm, home-like feel.

    About Brookdale

    Brookdale North Fremont is managed by Brookdale.

    Brookdale Senior Living Inc. (NYSE: BKD) is the largest senior living operator in the United States, managing over 640 communities with capacity for approximately 59,000 residents across 41 states and employing around 36,000 associates. Founded in 1978 and publicly traded since 2005, Brookdale solidified its market leadership through major acquisitions including American Retirement Corporation (2006) and Emeritus Senior Living (2014), making it the only national full-spectrum senior living company. Headquartered in Nashville, Tennessee, Brookdale has topped the American Seniors Housing Association's ASHA 50 list and Argentum's largest providers list for multiple consecutive years.

    The company's comprehensive care continuum includes independent living, assisted living, memory care, skilled nursing, and continuing care retirement communities (CCRCs). Brookdale's signature Clare Bridge program, developed over 30 years ago by dementia-care experts, provides specialized Alzheimer's and dementia care through two distinct levels: Clare Bridge communities for comprehensive memory support and the Clare Bridge Solace program for advanced-stage dementia residents. The program is recognized by the Alzheimer's Association® for incorporating evidence-based Dementia Care Practice Recommendations and features secure environments, enclosed courtyards, Daily Path programming with six structured activities daily, and the InTouch technology platform offering personalized brain-stimulating games and therapeutic content.

    Brookdale's holistic Optimum Life® wellness approach balances six dimensions—Purposeful, Physical, Emotional, Social, Spiritual, and Intellectual—implemented through signature programs including B-Fit (eight exercise class options), Brain Fit (mental fitness workouts), My Life Story (resident storytelling), EngagementPlus (interest-based connections), Growing Together (collaborative learning), and The Ageless Spirit (kindness and gratitude practices). The Embrace Family Partnership provides caregiver education and support for families of memory care residents.

    The company's Brookdale HealthPlus® care coordination model, winner of the 2024 Argentum Best of the Best Award placing it among the top 1% of operators, is a technology-enabled healthcare service featuring dedicated RN Care Managers who proactively manage residents' health, coordinate care transitions, and help prevent avoidable hospitalizations. Communities using HealthPlus report 78% fewer urgent care visits, 36% fewer hospitalizations, and 63% more completed annual wellness visits. The Personal Solutions program delivers hygiene products, medications, and daily necessities directly to residents' doors with discreet packaging and monthly billing convenience.

    Following a strategic divestiture of its home health and hospice operations to HCA Healthcare (completed December 2023), Brookdale now focuses exclusively on senior living operations while maintaining its position as the industry's largest operator, committed to its mission of enriching lives with compassion, respect, excellence, and integrity.

    People often ask...

    State of California Inspection Reports

    24

    Inspections

    6

    Type A Citations

    1

    Type B Citations

    5

    Years of reports

    16 Jul 2025
    Investigated a self-reported SOC341 alleging a resident’s hygiene needs were not met and a lack of documentation of a change in condition; observed a strong urine odor in the resident’s room, while the resident was in clean clothing in the dining hall with a clean mattress. Interviewed staff and reviewed multiple records; no deficiencies cited; may return later.
    • § 9058
    25 Jun 2025
    Identified safety concerns, including germicidal wipes stored near the food counter, a medication cart left unlocked while staff assisted another resident, and staff unable to locate emergency drill documentation.
    • § 9058
    • § 87309(a)
    • § 87555(b)(25)
    • § 1569.695(c)
    19 Jun 2025
    Found no evidence to support the four allegations after interviews, observations, and records. Showers and changes were performed as part of each resident’s care plan, laundry was maintained with back-up options during equipment downtime, cooking duties were handled by staff when needed, and COVID protocols were followed with isolation when required.
    06 Jun 2025
    Found that a resident was found unresponsive during rounds and pronounced dead around 2:53 AM; the resident had multiple falls in the last couple of months with no apparent injuries. No deficiencies were cited.
    • § 9058
    19 Feb 2025
    Found no preponderance of evidence to prove the allegation that staff did not dispense medications as prescribed. Identified that a hospice nurse administered a medication to the wrong resident.
    30 Jan 2025
    Investigated six specific allegations, including a staff member yelling at residents, rough handling during medication administration, mismanagement of medications, inadequate diapering, poor hygiene, and short-staffing. Found no evidence to support these claims.
    23 Jul 2024
    Found the site clean and well organized, with furnished living areas, adequate food and supplies, and secure storage for medications. Resident and staff records were reviewed and found in order; no issues were noted.
    23 Jul 2024
    Inspection found no deficiencies at the facility, everything was in compliance with regulations.
    13 Jun 2024
    Found that the resident's fall was not due to staff neglect, with health decline contributing to the incident.
    13 Jun 2024
    Reviewed findings indicated that the resident's falls were not caused by staff neglect, but rather by a decline in the resident's health condition.
    26 Jul 2023
    Verified that safety systems were functioning, the site was orderly, and staff and resident records, as well as medications, were complete; no deficiencies were identified. Updated copies of several administrative documents were requested to be submitted by 8/2/2023.
    26 Jul 2023
    Inspection found no deficiencies and all areas of the facility met required standards for safety and care.
    09 Dec 2022
    Investigated 11/8/2022 incident; no injuries or marks observed; no photos or videos were taken; the investigation closed the same day; a companion who worked one-on-one with the resident was prohibited from entering the site as of 11/8/2022.
    09 Dec 2022
    Reviewed a case management visit conducted on December 9, 2022, regarding an incident from November 8, 2022, where a resident's companion from a home care service was no longer allowed due to concerns, and no injuries were reported.
    18 Aug 2022
    Found an unannounced infection-control review at the site; observed COVID-19 signage, hand-washing reminders, sufficient PPE and supplies, adequate food stocks (2-day and 7-day perishable), locked sharps and toxins, frequent disinfection of common areas, and clear passageways. Found water at 115.6, a fire extinguisher last serviced on 4/25/2022, and operable carbon monoxide and smoke detectors; infection-control plan on file; no deficiencies cited; exit interview conducted with the administrator and health and wellness director.
    18 Aug 2022
    Confirmed no deficiencies during inspection, facility in compliance with infection control protocols.
    08 Dec 2021
    Found that the allegation regarding visitation and screening for residents during July 2020 through February 2021 could not be proven by a preponderance of evidence.
    08 Dec 2021
    Investigated an allegation regarding restricted communication access for residents; determined insufficient evidence to confirm the violation occurred.
    30 Jul 2021
    Identified comprehensive infection-control measures at the site, including COVID-19 signage, PPE and supplies, screenings for staff, residents, and visitors, hand sanitizer at entry, and frequent disinfection; CO detector tested and working, smoke detectors interconnected; Mitigation Plan on file; no deficiencies identified.
    30 Jul 2021
    Inspection confirmed adherence to infection control protocols, availability of essential supplies, and maintenance of safety equipment at the facility. No deficiencies were identified.
    25 Jan 2021
    Found that the allegation was unfounded. The responsible party completed and submitted a standard physician form with the required information, which was accepted by the provider.
    25 Jan 2021
    Determined that the allegation concerning the CCLD Physician’s Report form was unfounded, as the necessary information was submitted and accepted.
    08 Dec 2020
    Investigated an allegation that a resident left unassisted on 10/13/2020 and was found outside the home; records showed the resident cannot leave unassisted, and the incident was reported to the licensing agency.
    08 Dec 2020
    Confirmed resident left facility unassisted, in violation of regulations.
    • § 1569.312(e)

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