Primrose Retirement Community of Lubbock

    10003 Upland Ave, Lubbock, TX, 79424
    4.2 · 5 reviews
    • Independent living
    • Assisted living
    AnonymousLoved one of resident
    5.0

    Moved loved one; outstanding care

    I moved my loved one from a filthy, neglectful, overpriced facility to Primrose's new memory-care community and couldn't be happier. Cari, the Director of Nursing, and the happy, loving caretakers give attentive, personalized care so my family finally has peace. The culinary-school-trained chef makes meals from scratch with fresh food (and cookies!)-no canned veggies or junk-and the place feels safe, comfortable, and truly the best in town.

    Pricing

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    Amenities

    4.20 · 5 reviews

    Overall rating

    1. 5
    2. 4
    3. 3
    4. 2
    5. 1
    • Care

      3.7
    • Staff

      3.7
    • Meals

      5.0
    • Amenities

      4.2
    • Value

      1.0

    Pros

    • Meals prepared from scratch by a culinary-school-trained chef
    • Fresh, high-quality food (no canned vegetables or junk food)
    • Comforting extras like freshly baked cookies
    • Peaceful environment for residents
    • Personalized and attentive care
    • Compassionate, happy caretakers
    • Strong nursing leadership (Cari, Director of Nursing)
    • Safe and comfortable residency
    • Memory care services available
    • New, modern facility (opening spring 2023)

    Cons

    • Reports of poor or inconsistent care
    • Exorbitant pricing relative to expectations
    • Filthy room and recurring housekeeping problems
    • Personal food theft from resident areas
    • Some family members feel sad or disappointed

    Summary review

    Overall sentiment in the review summaries is mixed but leans positive with significant strengths and a few notable concerns. Multiple reviewers praise the community for its food program, compassionate staff, and the sense of safety and comfort they observed. The property is described as a peaceful place for loved ones and is highlighted as a modern, new facility (opening spring 2023) with memory care services. Several positive comments emphasize that residents receive personalized, attentive care and that caretakers are happy and loving, creating a warm environment.

    Care quality and staffing receive strong praise from multiple reviewers: caretakers are characterized as loving and happy, and the Director of Nursing (named Cari) is singled out as “awesome,” indicating trusted leadership in nursing. Reviewers note personalized care and attentive staff, and one account contrasts Primrose favorably against a prior facility where the resident experienced neglect. These comments suggest that, for many families, the level of nursing and day-to-day caregiving meets or exceeds expectations.

    Dining is a clear standout theme. Several summaries repeatedly note that meals are made from scratch by a culinary-school-trained chef using fresh ingredients, with an explicit emphasis on avoiding canned vegetables or processed “junk” food. The homemade food and treats (cookies mentioned specifically) are called out as a distinguishing feature that contributes to resident satisfaction and overall quality of life.

    However, there are serious negative reports that temper the positive consensus. At least one review describes poor care, a filthy room, ongoing housekeeping issues, and personal food theft — concerns that go beyond minor service complaints and speak to lapses in cleanliness, security, and consistency of care. Another recurring negative is the perception of an exorbitant price, suggesting that at least some families feel the cost is not aligned with the value or reliability of services received. The emotional tone in some reviews (“sad”) indicates that the negative experiences had real impact on family members.

    Taken together, the pattern is of a community with distinct strengths—especially in dining, compassionate caregivers, and good nursing leadership—but with pockets of significant risk around housekeeping, property cleanliness, security of personal items, and inconsistent care for some residents. These issues may be isolated incidents, early-operation growing pains for a new facility, or indicators of systemic problems; the reviews do not provide enough detail to determine which. Prospective residents and families should balance the frequently cited positives (chef-prepared meals, personalized care, praised staff leadership, memory care availability, and a new facility) against the severe nature of the negative reports. It would be prudent to tour the community, inspect resident rooms and housekeeping standards, ask for references, review incident reporting and security policies (including handling of personal items and food), and get a clear breakdown of costs and what those fees cover to make an informed decision.

    Location

    Map showing location of Primrose Retirement Community of Lubbock

    About Primrose Retirement Community of Lubbock

    Primrose Retirement Community of Lubbock provides senior living, assisted living, and memory care on a single campus, with options ranging from independent apartments and luxurious townhome villas to fully secured memory care suites for people with Alzheimer's and other types of dementia. The community features its Silver Lace Memory Care program, which focuses on person-centered care for residents with memory issues, and the team uses a Memory Care Mission to guide daily life and safety for these residents. Caregivers speak English and help with daily needs like medication management, non-ambulatory support, and personal assistance, with staff available 24 hours each day and a 24-hour call system for emergencies. There are on-site therapy services, telehealth for seniors, a full emergency alert system, and nursing staff always onsite. Housekeeping, laundry, and dry cleaning services come weekly, and the community handles transportation and parking for residents as needed.

    The community offers many shared areas, such as a fitness center, spa and wellness room, movie theater, game and activity rooms, and a library, along with places to gather like a coffee bistro, fireplace lounge, chapel, and sunroom with natural skylights. Outside, you'll find safe walking paths and large outdoor courtyards, which are fully secured for memory care residents. Apartments come furnished with private, large showers, kitchenettes, air conditioning, Wi-Fi, and cable TV, and leases start at $6,585 a month for a one-bedroom unit. Residents can join daily scheduled activities and social events, with both community-sponsored and resident-run events, including movie nights, music and arts programs, and group wellness sessions. Primrose provides the Artisan Dining Experience, which means residents eat restaurant-style meals prepared from scratch each day.

    Wellness calendars and the Primrose Life Enrichment program help seniors stay active, with schedules posted for physical fitness, mental exercise, music, and arts. There's help for those who need short-term respite after surgery or when caregivers need a break, and residents can bring pets since the community allows them. The Porch Swing Assisted Living at Primrose gives a home-like environment with special attention for people who need daily living help, medication reminders, mobility support, and neurological care. The Beehive Homes service inside Primrose, for seniors experiencing dementia, offers 24-hour support, private bedrooms, meals, exercise, and outings.

    People can view the inside of the community online with a 360° photo tour or schedule an in-person tour, and a campus map is available by request. Apartments and care options suit adults over 55 and are suited for various health needs, including independent living, assisted living, memory care, and skilled nursing. Staff are available to meet visitors, discuss care options, and explain services, without rushing any decisions or hiding any details.

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