Pricing ranges from
    $2,050 – 6,565/month

    The Reserve at North Dallas Assisted & Senior Living

    12271 Coit Rd, Dallas, TX, 75251
    • Independent living
    • Assisted living
    AnonymousLoved one of resident
    4.0

    Beautiful renovated community, caring staff

    I moved my mom in last year - the community is beautiful, recently renovated and resort-like, staff are warm and caring, and there's a full calendar of activities plus convenient transportation to shopping and doctors. Dining and the dining team are often excellent, though food quality and menu selections have been inconsistent lately and service can be slow due to staffing shortages. The move-in was handled well and on-site health services are a plus, but management turnover, occasional poor communication, and rare cleanliness/bug issues are real concerns. Pricing is higher than some options, but the attentive staff, safety, and active social life made it the right choice for us. I'd recommend touring - just ask direct questions about staffing, meal plans and cleanliness.

    Pricing

    $2,050+/moStudioAssisted Living
    $2,523+/mo1 BedroomAssisted Living
    $2,900+/mo2 BedroomAssisted Living
    $6,565+/moSuiteAssisted Living

    Schedule a Tour

    Amenities

    Healthcare services

    • Activities of daily living assistance
    • Assistance with bathing
    • Assistance with dressing
    • Assistance with transfers
    • Coordination with health care providers
    • Hospice waiver
    • Medication management
    • Mental wellness program

    Healthcare staffing

    • 24-hour call system
    • 24-hour supervision

    Meals and dining

    • Diabetes diet
    • Meal preparation and service
    • Restaurant-style dining
    • Special dietary restrictions

    Room

    • Cable
    • Fully furnished
    • Housekeeping and linen services
    • Kitchenettes
    • Telephone
    • Wifi

    Transportation

    • Transportation arrangement (medical)
    • Transportation to doctors appointments

    Common areas

    • Beauty salon
    • Dining room
    • Garden
    • Outdoor patio
    • Outdoor space
    • Small library

    Community services

    • Move-in coordination

    Activities

    • Community-sponsored activities
    • Resident-run activities
    • Scheduled daily activities

    4.36 · 177 reviews

    Overall rating

    1. 5
    2. 4
    3. 3
    4. 2
    5. 1
    • Care

      4.2
    • Staff

      4.2
    • Meals

      3.9
    • Amenities

      4.1
    • Value

      3.3

    Pros

    • Warm, caring and attentive staff
    • Helpful front desk and concierge services
    • Resident Ambassadors and proactive move-in support
    • High-quality, restaurant-style dining options
    • Variety of dining venues (dining room, bistro/cafe, private dining)
    • Delicious meals praised by many residents
    • Beautiful, spacious and well-appointed apartments
    • Full kitchens and in-unit washer/dryer in many units
    • Well-kept grounds, gardens, and attractive common areas
    • Resort-like, upscale ambiance
    • Abundant activities and classes (art, music, exercise, games)
    • Regular social programming and outings (shopping, restaurants, church)
    • On-site amenities (fitness center, salon, mini-golf/putting green, library)
    • Transportation/shuttle services and appointment rides
    • Safe, gated feel and controlled access/parking options
    • Responsive maintenance when staffed well
    • Positive handling of COVID precautions by some reviewers (vaccinations, masking, meal delivery)
    • Helpful and involved dining staff/servers
    • Sense of community and many happy, social residents
    • Move-in assistance and supportive sales/staff during tours
    • Multiple apartment layout choices (studios to 2-bedrooms)
    • Engaged program directors and activity instructors reported often
    • Value-for-money reported by several residents
    • Clean, modern, newly renovated sections noted by many
    • Accessible location near shopping and medical services

    Cons

    • No emergency generator and poor tornado/emergency preparedness
    • Power outages and elevator power issues reported
    • Fire alarm malfunctions and other safety concerns
    • Decline in dining quality reported by multiple reviewers
    • New meal policies (meal ticket/allowance) and extra meal charges
    • $3 to-go charge and pay-for-meals after allowance complaints
    • Makeshift cafe/to-go dining space criticized
    • Understaffing and short-staffed shifts (dining, housekeeping, nursing)
    • Inconsistent or poor housekeeping and maid service
    • Pest/infestation and cleanliness problems in some units
    • Poor communication and responsiveness from management/staff
    • Delayed or missed hospital notifications and emergency contact errors
    • Billing disputes, overcharges, and reimbursement issues
    • Perceived corporate/ownership pricing pressure on fixed incomes
    • New ownership/management turnover causing service declines
    • Rude or condescending staff reported in some interactions
    • Assisted living understaffed; unclear disclosure about care levels
    • No memory care option on-site
    • Night-time availability and front desk/night nurses inconsistent
    • Slow maintenance response times in some cases
    • Layout/navigation difficulties in a large, multi-level building
    • Reductions in premium menu items (less steak/shrimp)
    • Inconsistent activity scheduling and cancellations
    • Missed meals during quarantine or service lapses
    • Some reviewers felt paying for an apartment with limited care coordination

    Summary review

    Overall sentiment across the reviews for The Reserve at North Dallas Assisted & Senior Living is mixed but leans positive with consistent praise for frontline staff, the physical environment, and the variety of social and dining offerings. The most frequent and emphatic strengths cited are the warmth, helpfulness, and dedication of staff members — from front desk personnel and Resident Ambassadors to concierge and dining servers. Many reviewers singled out individual staff for exemplary service during tours, move-ins, and day-to-day interactions. Apartments are commonly described as spacious, modern, and well-appointed (often with full kitchens and in-unit washers/dryers), and the property is repeatedly described as resort-like with attractive landscaping, inviting lounges, and a range of amenities such as fitness centers, salons, libraries, mini-golf/putting green, and dog-friendly features. The community atmosphere, abundant activities (art classes, exercise, games, religious services, outings), and available transportation were also frequently praised, with numerous residents reporting active social lives and strong friendships.

    Dining receives a generally positive but somewhat divided response. Many residents call the meals delicious and restaurant-quality, praising variety, presentation, and attentive dining staff. There are repeated comments about an appealing fine-dining atmosphere, private dining room options, and a capable culinary team. However, a strong counterpoint appears in multiple reviews describing a decline in food quality after policy or staffing changes: fewer premium entrees, perceived blandness at times, and longer service waits. Recent operational changes — notably a meal ticket or monthly meal allowance system and charges for to-go meals (e.g., $3 fee) — have caused dissatisfaction among residents, particularly those on fixed incomes. Several reviewers said the allowance does not cover typical consumption, forcing additional out-of-pocket meal expenses. The café/to-go setup and some makeshift dining areas were criticized as inferior to the main dining experience.

    Facilities and amenities are often highlighted as major positives: well-kept grounds, gated community aspects, covered/garage parking, attractive common spaces, and a polished interior aesthetic. Many reviewers described the building as luxurious and clean, with a hotel-like environment and numerous conveniences. At the same time, there are recurring operational and cleanliness issues reported by a non-trivial number of residents: inconsistent housekeeping, reports of bug/infestations in some units, and some areas where maintenance is slow or incomplete. While many note improvements after renovations and praise the appearance, other reviewers warn of variable upkeep and specific hygiene problems that were slow to be resolved.

    A prominent cluster of concerns centers on management, staffing levels, and emergency preparedness. Several reviewers report recent management or ownership changes and express that service quality and amenity levels have declined under new corporate oversight. Understaffing appears as a recurring and cross-cutting theme — affecting dining service, housekeeping, assisted living staffing ratios (reports of one aide for many residents), and night-time/front desk coverage. These staffing shortages feed into related complaints: slow or missed communication (including delayed hospital notifications and incorrect emergency contact entries), missed meals during quarantine, and inconsistent activity programming or cancellations. Multiple reviewers described poor responsiveness from management on billing disputes and contract terms, with at least a few citing overcharges or lack of reimbursement.

    Safety and emergency issues are notable and specific. Several reviewers raised serious concerns about tornado and power emergency preparedness — explicitly noting the absence of a generator, lack of a tornado warning plan, extended power outages (one report of four days without power), and occasional elevator power problems. There were also mentions of a fire alarm malfunction. These issues, combined with assisted living staffing concerns and some reports of inadequate disclosure about the facility’s level of care (Level A vs Level B), point to potential vulnerabilities for residents with higher or rapidly changing medical needs.

    Experience variability is a clear pattern: many families and residents are highly satisfied — praising staff, food, activities, and apartments; others report serious negatives including cleanliness lapses, rude or unhelpful interactions, unmet contract expectations, billing problems, and safety concerns. Several reviewers specifically note a downturn in standards and responsiveness after management changes, while long-term employees and residents sometimes report consistently strong care. Assisted living versus independent living needs are an important distinction in the reviews: the independent living environment and amenities are often celebrated, whereas assisted living and care coordination receive more critical comments. Memory care is not offered on-site, which is a limiting factor for families seeking continuity of care.

    In summary, The Reserve at North Dallas presents many of the hallmarks of an upscale, active senior community — excellent social programming, attractive living spaces, appealing dining, and largely compassionate frontline staff — but prospective residents and families should be cautious and perform targeted due diligence. Important topics to confirm during a tour or contract review include current management stability and turnover, emergency power and tornado plans (presence of a generator), staffing ratios in assisted living and night coverage, exact details of meal plans and any extra charges or allowances, housekeeping frequency and pest-control policies, procedures for hospital notifications and emergency contacts, billing practices and dispute resolution, and the availability (or not) of memory care. The mix of high praise and significant operational complaints suggests that experiences can vary widely depending on timing, staffing levels, and recent management decisions, so prospective residents should verify recent local conditions and request written clarifications on policies most relevant to their needs.

    Location

    Map showing location of The Reserve at North Dallas Assisted & Senior Living

    About The Reserve at North Dallas Assisted & Senior Living

    The Reserve at North Dallas Assisted & Senior Living sits on Coit Road in Dallas and gives seniors many different care options all in one place, so you'll see things like independent living, assisted living, memory care, nursing care, home health, and at-home care, and the place is bigger than most because it can care for up to 75 residents, so you do get a lively community feeling but still enough help when you need it. The apartments come in many floor plans, including studios, one-bedrooms, and two-bedrooms, and they're roomy, with full-size kitchens, stainless steel appliances, washers and dryers, safety-focused bathrooms, and some have nice touches like granite countertops and soft bedroom lighting, which helps if you want some comfort but also need things to be easy to use and safe. The whole campus is pretty welcoming with plenty of big windows, a lobby with lots of seats, a good-sized fireplace, a cafe open all day, and outdoor areas like a courtyard with a fountain and a putting green, so folks have places to sit or walk if they want fresh air, and there's landscaping that gives it a peaceful feel even though you're still in Dallas.

    Meals are a focus too, with three daily, chef-cooked meals for assisted living, including diet changes if needed, and in independent living there's a continental breakfast and one main meal from the chef, but you can always use your own kitchen if you want. There's also a bistro stocked with snacks and coffee day and night, and all-day restaurant-style choices, so everyone has options and doesn't need to worry about going hungry or having to cook every time. The Reserve keeps a busy calendar with activities most days, and you'll spot things like music therapy, pet therapy, board games, arts and crafts, daily exercise classes, and movie showings, and the staff say they design activities and programs around what each person needs or enjoys, so there's a chance for people to feel connected and stay active or just do what makes them happiest.

    For Memory Care, they've set up a secure perimeter, have trained staff always watching to keep people safe, and make sure the environment stays calm and comfortable, so people with memory issues have more peace of mind. The nursing and rehabilitation options mean people who need more medical help or even hospice care can stay in the same place as their needs change, which helps friends and families stay close together. Help with daily living, like bathing, dressing, grooming, and even giving insulin or doing two-person transfers, is offered by on-site staff all day and night, so residents who need more hands-on help get it quickly, and there are barbers and beauticians who come in regularly if you want a haircut or a shave.

    There's reliable transportation to things like doctor's visits, shopping, and religious services, plus weekly shuttles and private trips, and you'll also see in-unit washers and dryers and regular housekeeping or linen services, so families and residents don't have to handle chores themselves. Spiritual care is available both on-site and elsewhere, and people are free to join or not join group events, which can run from 40 to 50 each week including trips offsite, social and educational options, or just relaxing in the library, computer area, or art room. Safety's a focus with an emergency pendant for each resident and on-call staff all the time, and the community tries to match care plans and activities to each person, aiming for independence when possible but stepping up help if it's needed.

    There's a Telehealth Room for virtual doctor visits, a community center with a gym, and lots of common areas to sit, chat, or watch TV with friends, so it's not hard to see how they're trying to give everyone chances to feel at home and stay connected, and every year or season they try new things based on what people ask for or need. The Reserve keeps a balance between help and independence, aiming to make daily life comfortable and safe in a friendly, supportive place where seniors can focus on their own wellness and not worry about the small stuff so much.

    About Senior Lifestyle

    The Reserve at North Dallas Assisted & Senior Living is managed by Senior Lifestyle.

    Senior Lifestyle, founded in 1985 as a family-owned business headquartered in Chicago, Illinois, has grown from its first lakefront community to become one of the nation's leading senior living providers. Operating more than 130 communities across 20+ states from coast to coast, Senior Lifestyle serves nearly 10,000 residents as the 10th largest senior living provider in the United States, with annual revenues reaching $1 billion. The company functions as an owner, operator, and developer of senior living communities, offering services across all market segments from luxury to affordable.

    The company provides a comprehensive continuum of care including independent living, assisted living, memory care, and skilled nursing services. Their award-winning "embrace" Memory Care program stands as a cornerstone of their offerings, built on five key principles: Wellness, Enrichment, Challenge, Connection, and Creativity. This research-driven program features specialized initiatives such as Bookmarks (reading support), Essence (multi-sensory experiences), Snapshots (emotional wellness for residents and families), Spark (cognitive stimulation and social engagement), and Thymeless (a garden-to-table dining program). Each component is designed to provide person-centered care that focuses on the individual rather than the disease, ensuring dignity and overall well-being in a supportive environment.

    Senior Lifestyle's operational philosophy is guided by their HEART values: Hospitality, Excellence, Appreciation, Respect, and Teamwork. These core values shape every aspect of their approach to serving residents and supporting team members. The company's commitment extends beyond traditional care models, emphasizing connection and inclusion throughout their communities. Their person-centered approach ensures that daily life is filled with joy and serenity, with personalized experiences tailored to each resident's unique needs, preferences, and abilities.

    As a pioneer in the senior living industry for nearly four decades, Senior Lifestyle continues to innovate and expand while maintaining its family-owned heritage and commitment to quality care. Their comprehensive wellness approach addresses mind, body, and soul through coordinated programs that promote cognitive stimulation, social engagement, and meaningful moments. This dedication to excellence across luxury, moderate, and affordable segments demonstrates Senior Lifestyle's mission to provide exceptional senior living experiences that enhance quality of life for all residents, regardless of their care needs or economic circumstances.

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