Pricing ranges from
    $3,739 – 4,860/month

    New Era Assisted Living

    815 W Daughtery Rd, Lakeland, FL, 33809
    2.5 · 13 reviews
    • Independent living
    • Assisted living
    AnonymousLoved one of resident
    2.0

    Caring staff, filthy facility, caution

    I've had a mixed experience. The staff are caring and well-trained - Cheryl stepped in, issues were personally handled, communication and med-time adjustments were good and visits were allowed during COVID - but the facility itself is rundown and filthy, cold and depressing (smelly, dirty windows, roach droppings, leaky showers). Management was often unavailable despite regulatory fines, nights seemed understaffed, and my loved one lost weight and was overly sedated after medication changes/Baker Act - proceed with caution.

    Pricing

    $3,739+/moSemi-privateAssisted Living
    $4,486+/mo1 BedroomAssisted Living
    $4,860+/moStudioAssisted Living

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    Amenities

    Healthcare services

    • Activities of daily living assistance
    • Assistance with bathing
    • Assistance with dressing
    • Assistance with transfers
    • Medication management
    • Mental wellness program

    Healthcare staffing

    • 12-16 hour nursing
    • 24-hour call system
    • 24-hour supervision

    Meals and dining

    • Diabetes diet
    • Meal preparation and service
    • Restaurant-style dining
    • Special dietary restrictions

    Room

    • Air-conditioning
    • Cable
    • Fully furnished
    • Housekeeping and linen services
    • Kitchenettes
    • Private bathrooms
    • Telephone
    • Wifi

    Transportation

    • Community operated transportation
    • Transportation arrangement
    • Transportation arrangement (non-medical)

    Common areas

    • Beauty salon
    • Computer center
    • Dining room
    • Fitness room
    • Gaming room
    • Garden
    • Outdoor space
    • Small library
    • Wellness center

    Community services

    • Concierge services
    • Fitness programs
    • Move-in coordination

    Activities

    • Community-sponsored activities
    • Planned day trips
    • Resident-run activities
    • Scheduled daily activities

    2.54 · 13 reviews

    Overall rating

    1. 5
    2. 4
    3. 3
    4. 2
    5. 1
    • Care

      4.2
    • Staff

      3.7
    • Meals

      4.0
    • Amenities

      1.0
    • Value

      2.5

    Pros

    • Friendly/nice staff
    • Trained and compassionate caregivers
    • Good personal hygiene care
    • Medication time adjustments when needed
    • Open communication with families
    • Visits allowed during COVID
    • Staff ensure meal intake leading to weight gain
    • Leadership (Cheryl) praised for handling issues
    • Issues addressed and resolved when raised
    • Residents treated like family
    • Improved staffing noted by some reviewers
    • Positive recommendations from some families

    Cons

    • Medication changes causing sedation
    • Resident Baker Act involvement reported
    • Unintended weight loss for some residents
    • Residents sleeping through or not eating meals
    • Cold rooms/temperature control problems
    • Understaffing at night
    • Plumbing/shower water leak
    • Evidence of pests (roach feces in drawers)
    • General poor cleanliness
    • Rundown exterior and interior conditions
    • Filthy windows and strong unpleasant odors
    • Depressing, dungeon-like atmosphere
    • Facility needs remodeling
    • Poor/unresponsive management or administrator
    • Regulatory infractions and fines

    Summary review

    Overall sentiment in the reviews is mixed but leans toward serious concern about the facility’s physical condition and management, while simultaneously acknowledging pockets of strong caregiving. Multiple reviews praise individual staff members and leadership (notably a staff member named Cheryl) for compassionate, trained care and for responding to problems personally. Families report good personal hygiene assistance and some effective medication scheduling adjustments; in some cases staff ensured adequate meal intake leading to weight gain. Communication with families and allowance of visitation during COVID were cited as positive practices. Several reviewers recommend the facility based on the quality of direct care and improvements they observed.

    However, the reviews also contain numerous and significant complaints about safety, cleanliness, and the physical environment. Several reviewers described the facility as rundown both inside and out, with filthy windows, strong unpleasant smells, and an overall depressing or “dungeon-like” atmosphere. Specific cleanliness issues include reported roach feces found in drawers and other signs of poor housekeeping. Plumbing problems such as a shower water leak were also reported. These environmental concerns are consistent across multiple summaries and contribute to an impression that the building needs remodeling and better upkeep.

    Care-related concerns are mixed and in some cases serious. While some families describe excellent care and attentive staff, other reports highlight troubling incidents: medication changes that resulted in excessive sedation, a resident subject to a Baker Act intervention, unintended weight loss, and residents sleeping through or missing meals. Nighttime understaffing was mentioned, which could exacerbate both safety and care continuity problems. These contrasting reports suggest inconsistency in clinical practices or staffing levels — some shifts or staff members perform well, while others fall short.

    Management and regulatory oversight are other clear areas of concern. Reviewers reported bad or unavailable/unresponsive administration, and there are mentions of regulatory infractions and fines. At least one reviewer praised leadership for personally addressing problems, but the presence of regulatory action and complaints about administrator responsiveness indicate systemic management issues that have not been fully resolved.

    In summary, New Era Assisted Living appears to provide compassionate and competent direct caregiver interactions in some cases, with staff frequently described as caring and family-like and examples of good communication and problem resolution. At the same time, persistent and specific complaints about the facility’s cleanliness, physical condition, odor, pest evidence, plumbing issues, and inconsistent clinical practices (medication/sedation, meal intake, weight loss) raise serious red flags. Management responsiveness and documented regulatory problems further underscore organizational weaknesses. Prospective residents and families should weigh the evidence of strong personal caregiving against the facility’s environmental, staffing-at-night, and management shortcomings; if considering this facility, they should ask for recent inspection reports, documentation of rectified infractions, and specifics about staffing levels, pest control, and remediation plans for building repairs and cleanliness.

    Location

    Map showing location of New Era Assisted Living

    About New Era Assisted Living

    New Era Assisted Living sits in the Gibsonia neighborhood of Lakeland, Florida, at 815 W Daughtery Rd, and offers assisted living services in a single-story building licensed for up to 60 residents, where people can choose private or semi-private rooms with personal touches like kitchenettes, air conditioning, cable TV, Wi-Fi, and telephone access, and the rooms stay clean and bright thanks to regular housekeeping and laundry services, while the on-site staff, present 24 hours, help with daily cares like bathing, dressing, medication management, moving from bed to wheelchair, and even diabetic care, including insulin monitoring and incontinence support, and the staff also know the residents well, paying attention to their likes and dislikes, which helps create a familiar and family-like atmosphere, and there's special memory support for folks living with Alzheimer's or dementia, with a secure environment that uses pass-codes at doors and regular fire drills for safety, so those needing more support can stay safe and comfortable even as things get challenging.

    Meals come fresh daily, and residents get three nutritious meals and snacks each day, and those who need special diets for things like diabetes or allergies have their needs met, and the dining is restaurant-style and available all day, which means there's no need to worry about missing a meal if someone's schedule runs late or something comes up, and for folks who need a break or whose families want a little help, respite care is available, as well as hospice support, with occasional physician visits twice a month to keep an eye on everyone's needs. There's always a staff member to respond to emergencies, and the building is set up to help everyone get around easily, with safety systems and alert buttons for peace of mind.

    Residents stay busy with scheduled activities every day, including both onsite programs and organized trips to places like the mall, religious centers, or just around the garden, and there's always a chance to join group fitness, music, arts, devotional times, or games in the activity room and game room, plus there's a small theater and library for those quieter moments, and well-stocked garden paths with outdoor programs and walking space make it possible to catch some fresh air or enjoy nature, and pets are welcome, so animal companions can stay close. There's a spa, sauna, fitness room, and wellness room, which means some extra comfort if someone wants to unwind or stretch, and with a 24-hour call system and bi-weekly physician checks, health gets the attention it requires without feeling rushed.

    Transportation for appointments or outings is scheduled, and help is available for those moving in, with the team supporting family members and coordinating care, and it's clear the staff focus on keeping things running smoothly, with safety cameras in place and regular drills to make sure everyone knows what to do in an emergency. Awards such as Best Meals and Dining, Best Activities, and Most Friendly show how people who live here and those who visit notice what's being done well, but it all feels pretty regular and down-to-earth compared to other places, with a focus on staying active, connected, and cared for in a clean, supportive neighborhood setting-whether that's through the simple sharing of meals, daily programs, or a quiet afternoon with a good book or a pet by your side. And with Medicaid Waiver support and different payment options, many folks can afford to make this their new home.

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