Pricing ranges from
    $4,132 – 4,958/month

    Alura Senior Living

    777 Roy Wall Blvd, Rockledge, FL 32955
    • Independent Living
    • Assisted Living
    • Memory Care

    Pricing

    Prices shown are estimates and subject to change. Contact your senior living advisor for current pricing.

    Request a Tour

    Date of Tour
    Time Window
    Tour Type

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    Amenities

    Healthcare services

    • Activities of daily living assistance
    • Assistance with bathing
    • Assistance with dressing
    • Assistance with transfers
    • Coordination with health care providers
    • Medication management

    Healthcare staffing

    • 24-hour supervision

    Meals and dining

    • Diabetes diet
    • Meal preparation and service
    • Special dietary restrictions

    Room

    • Cable
    • Fully furnished
    • Housekeeping and linen services
    • Telephone
    • Wifi

    Transportation

    • Transportation arrangement (medical)
    • Transportation to doctors appointments

    Community services

    • Move-in coordination

    Activities

    • Community-sponsored activities
    • Scheduled daily activities

    Reviews

    4.58·(102)

    Overall rating

    1. 5
    2. 4
    3. 3
    4. 2
    5. 1
    • Care

      4.4
    • Staff

      4.5
    • Meals

      4.3
    • Amenities

      4.5
    • Value

      3.1

    Pros

    • Resort-like, upscale facility design
    • Bright, modern apartments with balconies
    • Well-maintained outdoor courtyards and gardens
    • Extensive amenity set (movie theater, salon, bar, coffee station)
    • On-site fitness center and physical therapy services
    • Integrated on-site clinical staff (nurses and physicians)
    • Active social calendar with live music and themed events
    • Engaging activities and crafts program
    • Attentive, compassionate caregiving staff
    • Dedicated and visible memory-care leadership
    • Strong emergency response and resident safety features
    • High-quality dining options and varied menus
    • Flexible dining model with open seating
    • Clean, hotel-like common areas and rooms
    • Pet-friendly environment
    • Convenient location near shopping and highways
    • Family-friendly onboarding and tour experience
    • 24/7 snack and food availability
    • Clear organizational values and visible leadership commitment

    Cons

    • Inconsistent staffing levels and caregiver turnover
    • Gaps in clinical communication and family updates
    • Medication-management and administration inconsistencies
    • Variable housekeeping and sanitation practices
    • Inconsistent dining quality and limited special-diet accommodations
    • Operational disorganization typical of a new-facility start-up
    • Limited transportation and logistical support
    • Unclear billing, deposit, and refund procedures
    • Insufficient in-room service amenities and connectivity
    • Activity delivery variability and uneven resident engagement
    • Allegations of staff misconduct requiring follow-up

    Summary of reviews

    Alura Senior Living presents as a new, upscale senior-living community with hotel-like design, extensive common areas, and a broad amenity package. Reviewers consistently describe bright, modern apartments (many with balconies), attractive indoor gathering spaces, and well-maintained outdoor courtyards with gardening plots and water features. The physical plant and amenities — including a movie theater, salon, bar/coffee stations, fitness center, and on-site physical therapy — are a clear strength for prospective residents seeking an active, resort-style environment.

    Clinical and caregiving strengths are frequently highlighted. Families praise visible nursing presence, on-site physicians and therapists, strong emergency-response practices, and a memory-care leadership team that many characterize as compassionate and engaged. The caregiving staff are often described as warm and resident-centered, and several accounts note quick responses to acute needs. At the same time, a pattern of operational weaknesses emerges: staffing levels and turnover are inconsistent, and there are recurring concerns about medication-management and day-to-day clinical communication with families. These items suggest variability in clinical reliability that prospective families should verify during a tour and in contract discussions.

    Dining and programming are important selling points but also areas of mixed feedback. Many reviewers describe high-quality cuisine, diverse menus, and flexible open-seating dining. Weekly programming, live music, themed events, crafts, and social groups are frequently mentioned and appear robust. However, other accounts indicate uneven food quality, saltiness or limited taste preferences, and limited accommodations for special diets. Activity delivery also varies by unit and by time; some residents are very engaged, while others were described as spending much time in their rooms. This points to variability in how consistently activity and dietary plans are executed across the community.

    Operationally, reviewers reflect both promising leadership and growing pains. Owners and directors are frequently noted as visible, committed, and family-oriented, and several families credit specific staff leaders for improvements in memory care and nursing. Conversely, start-up challenges are evident: management organization, transportation services, housekeeping consistency, and administrative processes such as deposits and refunds have been described as underdeveloped or unclear. A small number of serious personnel-related concerns and one or two allegations of misconduct are documented; these require direct follow-up with management and may warrant review of incident-response policies.

    Practical considerations for families: confirm current staffing ratios and turnover trends, review medication-administration protocols, ask for documented housekeeping schedules and special-diet procedures, and evaluate the scope and frequency of activities for the specific level of care needed. Clarify transportation availability, billing and deposit/refund terms, and in-room connectivity options (landline/cell service and furniture provisions) before committing. Overall, Alura appears to offer a high-quality physical environment and many strong caregiving and programmatic elements, but operational variability tied to staffing, clinical communication, and start-up logistics is a consistent theme that prospective residents and families should investigate further during visits and contract review.

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    Location

    Alura Senior Living is located at 777 Roy Wall Blvd, Rockledge, FL, 32955.

    About Alura Senior Living

    G And E Assisted Living LLC offers a supportive environment tailored to meet the unique needs of seniors seeking quality assisted living services. This community provides a comprehensive care approach designed to ensure residents feel comfortable, safe, and valued. G And E Assisted Living recognizes the importance of skilled nursing care and the involvement of visiting medical professionals, ensuring that residents have access to the necessary expertise for both routine and specialized health needs.

    Residents at G And E Assisted Living can enjoy a variety of living options, including semi-private and private rooms, each thoughtfully arranged to create a homelike atmosphere. The community places strong emphasis on offering amenities that promote independence while also providing assistance when needed. Whether residents are seeking a vibrant independent living setting, require memory care, or need respite care on a short-term basis, G And E Assisted Living is equipped to accommodate a broad range of care requirements.

    Pet-friendly policies further contribute to the warm and welcoming environment at G And E Assisted Living. Recognizing the bond between seniors and their animal companions, the facility welcomes pets, offering residents the comfort and joy that comes from having their beloved animals close by. The care team also includes a nurse on staff, underscoring the commitment to attentive, professional support available around the clock.

    At G And E Assisted Living, every aspect of daily life is approached with compassion and respect for residents’ preferences and well-being. The total cost of care reflects the high standard of service, with options available for both semi-private and private accommodations. Through a blend of professional care, comfortable living arrangements, and a focus on enriched daily experiences, G And E Assisted Living strives to provide a secure and fulfilling home for every resident.

    People often ask...

    Alura Senior Living offers competitive pricing, with rates starting at a cost of $4,132 per month.

    Alura Senior Living offers independent living, assisted living, and memory care.

    There are 40 photos of Alura Senior Living on Mirador.

    Yes, Alura Senior Living allows residents to age in place and adjust their level of care as needed.

    The full address for this community is 777 Roy Wall Blvd, Rockledge, FL 32955.

    No, Alura Senior Living does not offer respite care. Respite care in assisted living communities provides temporary, short-term relief for primary caregivers by offering professional care for their loved ones. It allows individuals to stay in an assisted living community for a limited time, giving caregivers a break while ensuring residents receive necessary support and assistance with daily activities.

    Safety & Compliance

    In Florida, the Agency for Health Care Administration (AHCA) licenses assisted living facilities and publishes the results of its standard, complaint, and monitoring inspections.

    AHCA file number11969870
    StatusActive
    Facility typeAssisted Living Facility
    Capacity147 residents
    View the official license record

    Inspection Reports

    27

    Reports

    0

    Type A Citations

    0

    Type B Citations

    22

    Complaints

    5

    Years

    19 Nov 2025Standard
    Investigated and found no deficiencies.
    10 Sept 2025Standard
    Found deficiencies in adverse incident reporting; required electronic submissions and related documentation were not consistently completed within the mandated timeframes.
    • ZZ821REPORTING REQUIREMENTS; ELECTRONIC SUBMISSION
    17 Jun 2025Standard
    Investigation identified deficiencies in adverse incident reporting, changes to licensure information, and medication storage/disposal practices.
    • Class 3A0025RESIDENT CARE - SUPERVISION
    • Class 3A0055MEDICATION - STORAGE AND DISPOSAL
    • ZZ821REPORTING REQUIREMENTS; ELECTRONIC SUBMISSION
    25 Jul 2024Complaint
    Investigated a complaint concerning generator monitoring; the deficiency was corrected during the desk review.
    25 Jul 2024Complaint
    Identified a deficiency and corrected it during the desk review.
    06 Jun 2024Complaint
    Found deficiencies in adverse incident reporting: electronic submissions were not made within required timeframes for assisted living facilities and related services.
    • CZ821REPORTING REQUIREMENTS; ELECTRONIC SUBMISSION
    03 Apr 2024Complaint
    Investigated a complaint and found no deficiencies.
    17 Nov 2023Complaint
    Investigated an elopement incident and found inadequate supervision and failure to implement required safety measures to prevent elopement.
    • Class 2A0025RESIDENT CARE - SUPERVISION
    29 Jun 2023Complaint
    Investigated complaints and found deficiencies corrected during the survey.
    29 Jun 2023Standard
    Found no deficiencies identified during a re-licensure survey and LNS monitoring.
    29 Jun 2023Complaint
    Investigated complaints and determined deficiencies were corrected at the time of the survey.
    18 Apr 2023Complaint
    Investigated a complaint revisit and found deficiencies corrected during the on-site survey.
    • Class 3A0010ADMISSIONS - CONTINUED RESIDENCY
    • Class 3A0055MEDICATION - STORAGE AND DISPOSAL
    18 Apr 2023Complaint
    Identified deficiencies in resident care practices, including supervision, elopement risk management, and documentation of changes in residents’ conditions.
    • Class 3A0010ADMISSIONS - CONTINUED RESIDENCY
    • Class 3A0055MEDICATION - STORAGE AND DISPOSAL
    • A0025RESIDENT CARE - SUPERVISION
    18 Apr 2023Complaint
    Identified deficiencies in medication storage and disposal, and in residency-related policies and procedures.
    • Class 3A0010ADMISSIONS - CONTINUED RESIDENCY
    • Class 3A0055MEDICATION - STORAGE AND DISPOSAL
    • A0008ADMISSIONS - HEALTH ASSESSMENT
    01 Feb 2023Complaint
    The regulator documented multiple deficiencies related to resident care and facility operations, indicating areas needing corrective action.
    • Class 1A0025RESIDENT CARE - SUPERVISION
    • Class 3A0030RESIDENT CARE - RIGHTS & FACILITY PROCEDURES
    • Class 1A0077STAFFING STANDARDS - ADMINISTRATORS
    • Class 2A0079STAFFING STANDARDS - LEVELS
    19 Dec 2022Complaint
    Identified deficiencies related to resident safety and inadequate care, and failures to timely report incidents and regulatory changes.
    • Class 2A0025RESIDENT CARE - SUPERVISION
    • CZ821REPORTING REQUIREMENTS; ELECTRONIC SUBMISSION
    • A0078STAFFING STANDARDS - STAFF
    • CZ828ADMINISTRATIVE FINES; VIOLATIONS
    18 Oct 2022Complaint
    Found that the deficiency was corrected during a follow-up visit.
    03 Aug 2022Complaint
    Identified deficiencies related to elopement risk and missing resident policy after a resident eloped from the memory care area, with inadequate monitoring and notification procedures observed.
    • Class 2A0025RESIDENT CARE - SUPERVISION
    03 Aug 2022Complaint
    Investigated a complaint and confirmed that deficiencies were corrected.
    • Class 2A0025RESIDENT CARE - SUPERVISION
    • A0001DEFINITIONS
    26 May 2022Complaint
    Identified deficiencies related to resident safety and elopement risk, with extensive gaps in documentation across several residents.
    • Class 2A0025RESIDENT CARE - SUPERVISION
    • Class 3A0032RESIDENT CARE - ELOPEMENT STANDARDS
    07 Apr 2022Expansion
    Found deficiencies in medication management and staff training, including delays in refilling medications and incomplete preservice/orientation and in-service training.
    • Class 3A0056MEDICATION - LABELING AND ORDERS
    • Class 3A0078STAFFING STANDARDS - STAFF
    • Class 3A0081TRAINING - STAFF IN-SERVICE
    05 Jan 2022Complaint
    Concluded that the deficiency identified in the prior complaint remained valid at the follow-up visit.
    05 Jan 2022Complaint
    Found no deficiencies.
    28 Dec 2021Complaint
    Investigated a complaint; found no deficiencies.
    29 Nov 2021Complaint
    Investigated a complaint and identified a deficiency, which was corrected.
    08 Nov 2021Complaint
    Investigated a complaint about resident care and incident reporting; found deficiencies in physician notification, incident documentation, and supervision of care.
    • Class 2A0025RESIDENT CARE - SUPERVISION
    • CZ821REPORTING REQUIREMENTS; ELECTRONIC SUBMISSION
    13 Oct 2021Complaint
    Identified a deficiency related to failure to complete health assessments for new residents within the required time and to maintain the proper documentation.
    • Class 3A0008ADMISSIONS - HEALTH ASSESSMENT

    Disclaimer

    Mirador Living is not affiliated with the owner or operator(s) of Alura Senior Living. The information above has not been verified or approved by the owner or operator. For exact information, please contact Alura Senior Living directly. There is no cost for this service. We are compensated by the community you select.

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