Willow Creek Nursing and Rehabilitation Center

    2401 Wayne Memorial Dr, Goldsboro, NC 27534
    • Skilled Nursing
    3.0ยท27 reviews

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    Amenities

    Healthcare services

    • Activities of daily living assistance
    • Assistance with bathing
    • Assistance with dressing
    • Assistance with transfers
    • Medication management
    • Mental wellness program

    Healthcare staffing

    • 12-16 hour nursing
    • 24-hour call system
    • 24-hour supervision

    Meals and dining

    • Diabetes diet
    • Meal preparation and service
    • Restaurant-style dining
    • Special dietary restrictions

    Room

    • Air-conditioning
    • Cable
    • Fully furnished
    • Housekeeping and linen services
    • Kitchenettes
    • Private bathrooms
    • Telephone
    • Wifi

    Transportation

    • Community operated transportation
    • Transportation arrangement
    • Transportation arrangement (non-medical)

    Common areas

    • Beauty salon
    • Computer center
    • Dining room
    • Fitness room
    • Gaming room
    • Garden
    • Outdoor space
    • Small library
    • Wellness center

    Community services

    • Concierge services
    • Fitness programs
    • Move-in coordination

    Activities

    • Community-sponsored activities
    • Planned day trips
    • Resident-run activities
    • Scheduled daily activities

    Reviews

    3.04ยท(27)

    Overall rating

    1. 5
    2. 4
    3. 3
    4. 2
    5. 1
    • Care

      2.9
    • Staff

      3.3
    • Meals

      1.7
    • Amenities

      2.7
    • Value

      1.0

    Pros

    • Strong physical and occupational therapy program
    • Compassionate and dedicated nursing assistants
    • Supportive and responsive social-work services
    • Assistance with discharge planning and insurance navigation
    • Professional and encouraging rehabilitation staff
    • Timely therapy-driven recoveries for some residents
    • Polite and friendly front-line staff
    • Clean, hospital-like private rooms (when available)
    • Emotional and personalized family support during transitions

    Cons

    • Inconsistent sanitation and housekeeping practices
    • Variable meal quality and unreliable food-service continuity
    • Unclear and inconsistently scheduled activities program
    • Understaffing and unattended reception/front-desk periods
    • Inconsistent clinical responsiveness and delayed care interventions
    • Poor internal communication and limited family updates
    • Gaps in documentation and medical record-keeping
    • Limited visitation accessibility and administrative unresponsiveness
    • Gaps in wound-prevention and skin-care protocols
    • Pest-control concerns in certain areas

    Summary of reviews

    Reviews of Willow Creek Nursing and Rehabilitation Center present a mixed picture. The facility receives consistent praise for its therapy services and for specific staff members who provide supportive, hands-on care. Physical and occupational therapy are frequently described as effective and encouraging, and several families credited the rehab program with timely recoveries. Front-line caregivers, particularly some CNAs and individual social workers, are noted as compassionate and helpful; social-work staff receive specific commendation for assistance with discharge planning and insurance navigation.

    At the same time, reviewers describe several operational weaknesses that recur across accounts. Clinical responsiveness and bedside attention appear uneven: families describe delays in attending to residents, inconsistent wound- and skin-care practices, and instances that raised concerns about safety (for example, falls and post-acute complications). Documentation and medical-record completeness are also noted as inconsistent, which can compound clinical-communication problems between families and the care team.

    Facility operations and environment are another area of variability. Some rooms are described as clean and hospital-like, but others reflect sanitation and housekeeping gaps, occasional odor and pest-control concerns, cold rooms, and shared-room arrangements that affect privacy. Dining is characterized by inconsistent quality and presentation; while some meals are acceptable, others are described as inedible or poorly prepared. The activities program and its scheduling are hard for families to navigate in some accounts, with reports of inconsistent posting or coordination of events.

    Management and communication patterns emerge as a focal point for family frustration. Several reviews indicate periods of understaffing and unmanned reception desks, limited responsiveness from administration, and obstacles to visitation access. Conversely, individual staff members and departmentsโ€”especially therapy and certain social workersโ€”are highlighted as strengths that families rely on. Taken together, the pattern suggests a facility with notable clinical and rehabilitative capabilities but operational inconsistencies that affect day-to-day experience.

    For prospective residents and families: if rehabilitation outcomes and compassionate front-line caregivers are priorities, Willow Creek demonstrates clear strengths in those areas. Families considering this facility should ask specific questions about current staffing levels, sanitation and pest-control protocols, wound-prevention processes, activity schedules, meal-service policies, and how the facility communicates with families during clinical events. Speaking directly with the therapy team and the social-work department during a tour may help clarify whether the facilityโ€™s strengths align with the residentโ€™s needs and whether management has addressed the operational concerns noted by families.

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    Medicare Ratings

    2ยท/ 5
    • Overall

    • Health Inspection

    • Staffing

    • Quality Measures

    Ratings from the U.S. Centers for Medicare & Medicaid Services (Care Compare). View on Medicare.gov

    Location

    Willow Creek Nursing and Rehabilitation Center is located at 2401 Wayne Memorial Dr, Goldsboro, NC, 27534.

    About Willow Creek Nursing and Rehabilitation Center

    Willow Creek Nursing And Rehabilitation Center sits over on Wayne Memorial Drive in Goldsboro, North Carolina, and has room for about 200 residents, though lately the daily count comes closer to 160, and you'll find they focus on both short-term rehab and longer-term nursing care, which means there's always staff around to help folks with everyday needs like getting up, washing, dressing, getting meals, and making sure medications are sorted, and if someone needs more, they've got wound care, treatments for strokes or chronic illness, and specialized therapies like physical, occupational, or speech (even outpatient if someone is just visiting for a while), and for things like amputation and learning to use a prosthesis, the team's used to working on that too, with therapists and nurses on the floor day and night, as nurse staffing averages about 3.82 hours per resident per day, which is a bit more than the state average. While a lot of the staff have come and gone over the years, as seen in the nurse turnover rate of 54.5% (a touch above what's typical for North Carolina), Principle Long Term Care, Inc. has owned and run the place since 2011, with Lynn Hood joining as manager in 2017, and they've clocked up about 25 deficiencies in inspections lately, including infection issues and not always following the rules about keeping families and doctors in the loop when things happen to residents, plus sometimes lacking in the way they tailor care plans to each person, with the last big inspection in December 2024 noting seven deficiencies and resulting in a fine. The center puts a lot into keeping the place safe, such as regular cleanings, air filters, mask requirements when called for, and checks for illness, while also sticking to CDC advice and working with experts for infection control. They try to create a warm community by running events, encouraging social engagement, and offering amenities that aim for residents' comfort and a sense of belonging, and their approach is to see each person as an individual, with plans developed by a whole team looking at someone's physical, emotional, social, and spiritual well-being, and they keep an eye on daily achievements, independence, and keeping spirits up. They carry a relatively low online rating, about 1.9 out of 5 based on the latest 37 reviews. Care here covers ongoing help for those staying long-term, as well as extra support for folks just out of the hospital or recovering from surgery, and the focus remains on helping each person achieve the best level of health possible before heading home, if that's an option, all with an emphasis on respect and trying to preserve dignity even as needs change.

    People often ask...

    Willow Creek Nursing and Rehabilitation Center offers continuing care retirement community and skilled nursing.

    Yes, Willow Creek Nursing and Rehabilitation Center allows residents to age in place and adjust their level of care as needed.

    The full address for this community is 2401 Wayne Memorial Dr, Goldsboro, NC 27534.

    No, Willow Creek Nursing and Rehabilitation Center does not offer respite care. Respite care in assisted living communities provides temporary, short-term relief for primary caregivers by offering professional care for their loved ones. It allows individuals to stay in an assisted living community for a limited time, giving caregivers a break while ensuring residents receive necessary support and assistance with daily activities.

    Disclaimer

    Mirador Living is not affiliated with the owner or operator(s) of Willow Creek Nursing and Rehabilitation Center. The information above has not been verified or approved by the owner or operator. For exact information, please contact Willow Creek Nursing and Rehabilitation Center directly. There is no cost for this service. We are compensated by the community you select.

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