Pricing ranges from
    $2,969 – 4,389/month

    Holiday Crescent Heights

    240 Branchview Dr NE, Concord, NC 28025
    • Independent Living
    • Assisted Living

    Pricing

    Prices shown are estimates and subject to change. Contact your senior living advisor for current pricing.

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    Amenities

    Healthcare services

    • Assistance with dressing
    • Hospice waiver
    • Medication management
    • Mental wellness program

    Healthcare staffing

    • 24-hour call system

    Meals and dining

    • Meal preparation and service

    Room

    • Air-conditioning
    • Cable
    • Fully furnished
    • Housekeeping and linen services
    • Kitchenettes
    • Private bathrooms
    • Telephone
    • Wifi

    Transportation

    • Community operated transportation
    • Transportation arrangement

    Common areas

    • Beauty salon
    • Computer center
    • Dining room
    • Fitness room
    • Gaming room
    • Garden
    • Outdoor space
    • Small library
    • Wellness center

    Community services

    • Concierge services
    • Fitness programs
    • Move-in coordination

    Activities

    • Community-sponsored activities
    • Planned day trips
    • Resident-run activities
    • Scheduled daily activities

    Reviews

    4.46·(198)

    Overall rating

    1. 5
    2. 4
    3. 3
    4. 2
    5. 1
    • Care

      4.2
    • Staff

      4.4
    • Meals

      3.7
    • Amenities

      4.1
    • Value

      3.3

    Pros

    • friendly, helpful direct-care and ancillary staff
    • renovated common areas and attractive interior finishes
    • daily three-meal dining program with on-site chef
    • varied activity schedule and social programming
    • on-site amenities (library, salon, fitness room, chapel, game room)
    • weekly apartment cleaning and linen service
    • transportation and shuttle services for errands and medical appointments
    • on-site therapy services and access to third-party home health
    • spacious apartment options with balconies and kitchenettes
    • pet-friendly policy
    • clean, well-maintained landscaping and outdoor seating areas
    • convenient location near shopping and medical facilities
    • hotel-like atmosphere and family-oriented ownership style
    • accessible unit-level laundry facilities and elevators

    Cons

    • inconsistent meal quality and slow meal service
    • chronic understaffing and limited overnight/weekend coverage
    • management turnover and inconsistent responsiveness
    • housekeeping and sanitation inconsistencies across units and common areas
    • maintenance responsiveness delays and limited maintenance staffing
    • pricing unpredictability and frequent rate increases
    • limited on-site clinical services and not a 24/7 nursing facility
    • unsuitability for higher-acuity or dementia care needs
    • Staff conduct and communication tone
    • inventory and personal-property handling process gaps
    • variability in activities leadership and program continuity

    Summary of reviews

    Holiday Crescent Heights presents a mixed but informative profile. Many reviewers describe a bright, recently updated facility with hotel-like common areas, a wide range of on-site amenities, and an active social calendar. The campus offers multiple apartment sizes (studios through multi-bedroom units), balconies or kitchenettes in many units, weekly apartment cleaning and linen service, on-site therapy, and regular transportation for errands and medical appointments. These operational features support independent living residents who want social engagement and convenience.

    Staff and day-to-day care receive generally positive comments for friendliness, helpfulness, and attentiveness. Long-tenured employees and hands-on ancillary staff (housekeeping, dining, drivers) were frequently praised. At the same time, multiple reviewers raised operational concerns about staffing levels — specifically limited coverage after 7 PM and no overnight nursing presence — and occasional lapses in responsiveness. The community provides some flexible, non-24/7 assistance and coordinates with third-party home-health providers, but it is not set up as a full-service assisted-living or memory-care provider. Prospective residents requiring continuous clinical supervision or dementia-specific supports should view the community as unsuited to higher-acuity needs.

    Dining is a prominent feature: many residents enjoy three meals a day prepared by an on-site chef, and several reviewers praised specific meals and the dining atmosphere. However, reviewers also described inconsistent food quality over time, long waits for service, items running out, and challenges accommodating texture or special-diet needs. These patterns suggest a strong culinary capability that has occasional operational or staffing-related lapses; families should ask about menu rotation, special-diet accommodations, and typical meal-service timing during a tour.

    The activity program is generally described as robust, with arts, exercise classes, music, transportation outings, and chapel services contributing to social engagement. That said, there is variability in program leadership and some reports of diminished activity frequency at times. The facility offers attractive common spaces (library, game rooms, salon, fitness room), and many residents report making social connections and participating actively; consistency of programming is a practical question to confirm.

    Facility upkeep and maintenance show a similar mixed pattern. Renovations, clean finishes, and pleasant landscaping are frequently cited as strengths. Conversely, reviewers cite episodic housekeeping and sanitation issues in both rooms and traffic areas, occasional broken washers/dryers or elevator constraints, and slow resolution of maintenance requests when staffing is limited. There are also operational concerns about how personal property is handled and tracked—summarized here as inventory and property-handling process gaps—which prospective residents should review with management.

    Management and business practices emerge as a recurring theme. Positive notes include family-oriented ownership and managers who are visible and helpful. Critical comments focus on management turnover, inconsistent follow-through on sales promises, and unexpected rate increases. These are operational traits that can affect trust and financial planning; applicants should request written fee schedules, ask about recent rate history, and clarify refund or transfer policies.

    Overall, Holiday Crescent Heights appears well suited to independent older adults who prioritize social activities, attractive common spaces, and an all-inclusive dining/housekeeping model. The facility may not be the best fit for individuals requiring continuous nursing oversight or memory-care-specific supports. Given the mix of strong praise and operational concerns, recommended steps for prospective residents and families include confirming current staffing levels and night coverage, clarifying clinical and emergency-response arrangements, observing meal service during a mealtime, reviewing housekeeping and property-handling procedures, and obtaining written details about pricing and service commitments.

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    Location

    Holiday Crescent Heights is located at 240 Branchview Dr NE, Concord, NC, 28025.

    About Holiday Crescent Heights

    Holiday Crescent Heights sits near historic downtown Concord, North Carolina, with quiet surroundings and a friendly atmosphere where seniors find both comfort and good company, and the building itself has clean, thoughtful touches like an atrium with soft chairs and sunny spaces, plus a patio with rocking chairs overlooking tidy gardens and walking paths where people like to stroll or sit. Seniors live in studio, one-bedroom, or two-bedroom apartments, some with balconies or patios for private time outdoors, and every apartment has a kitchenette, a walk-in shower or tub, and its own heat and air controls for comfort, which feels homier for most folks, and even the floor plans are quite roomy so nobody feels cramped, plus monthly rent covers almost everything including utilities, basic cable, WiFi in common spaces, and regular housekeeping and linen services so chores are light.

    People bring their pets along because of the pet-friendly policy, and there's always a water dish nearby or a patch of sunny lawn, while parking is easy enough with covered, garage, and outdoor options for both residents and their guests, who sometimes stay overnight or join for meals in the big dining room where three meals get cooked fresh each day with different choices so nobody eats the same thing too often. Everyone eats together or can invite guests, and if folks need help getting to appointments or want to go shopping or out for a planned outing, there's free scheduled transportation and even a travel program letting residents visit over 300 other communities for up to seven nights, if that's something they'd like to do.

    For haircuts or a fresh shave, seniors head down to the on-site beauty salon and barbershop, and if anybody needs therapy, physical and occupational therapists offer services right on the grounds, while home health and home care from outside providers come in often too, meaning families don't worry so much about daily help since staff and support are always around, including for people who have dementia or need extra help with daily tasks. Each person gets a wearable Lively Mobile Plus device for emergency help anywhere on the property or offsite, and the whole place feels prepared with safety features like secured entries, safety bars in bathrooms, elevators, sprinklers, and smoke alarms so the building stays secure and accessible, even for people using wheelchairs or walkers.

    There's a lot to do since the staff keep the activity calendar full, hosting social gatherings, exercise classes with fitness equipment, visits to local places, games in the billiards lounge and card room, movie nights in the theater-style media room, or book clubs in the library, which always keeps folks busy if they like to be, and some just prefer to sit by the community fireplace, watch the big screen TV, or join events in the game room, community center, or sunny patios. The monthly rent includes plenty like basic cable, laundry for linens, parking, meal service, WiFi in main areas, and use of all the shared spaces, with maintenance and management working to keep everything running smoothly, and folks say the grounds and building stay clean and well kept. People living here are usually 55 and older and quite independent, enjoying their privacy but appreciating care close by if it's ever needed, plus living with people at the same stage of life, sharing meals or activities, and knowing help is ready when they or a loved one might need it.

    About Holiday by Atria

    Holiday Crescent Heights is managed by Holiday by Atria.

    Holiday Retirement, founded in 1971 by Bill Colson, was one of the largest independent living operators in North America with over 300 communities at its peak. In 2019, Holiday Retirement was acquired by Atria Senior Living, creating one of the largest senior living providers in the United States. The communities now operate under the Atria brand while maintaining many of the traditions and values that made Holiday Retirement a trusted name in senior living for nearly 50 years. Holiday pioneered the concept of affordable, all-inclusive independent living for seniors, offering residents a worry-free lifestyle with meals, housekeeping, activities, and transportation included in one monthly fee.

    People often ask...

    Holiday Crescent Heights offers competitive pricing, with rates starting at a cost of $2,969 per month.

    Holiday Crescent Heights offers independent living and assisted living.

    There are 82 photos of Holiday Crescent Heights on Mirador.

    The full address for this community is 240 Branchview Dr NE, Concord, NC 28025.

    No, Holiday Crescent Heights does not offer respite care. Respite care in assisted living communities provides temporary, short-term relief for primary caregivers by offering professional care for their loved ones. It allows individuals to stay in an assisted living community for a limited time, giving caregivers a break while ensuring residents receive necessary support and assistance with daily activities.

    Disclaimer

    Mirador Living is not affiliated with the owner or operator(s) of Holiday Crescent Heights. The information above has not been verified or approved by the owner or operator. For exact information, please contact Holiday Crescent Heights directly. There is no cost for this service. We are compensated by the community you select.

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